D2C news and archive

Neonyt meets Greenstyle in Frankfurt: experience sustainable fashion from 24 – 26 June 2022!

Passionate about sustainable fashion? Looking for a more conscious lifestyle? Then come to the new “Neonyt Lab” at the Union Halle in Frankfurt Ostend: From 24 to 26 June 2022, Neonyt will also be welcoming consumers for the first time and, together with Greenstyle, is inviting all those interested to get informed in workshops and talks and...

Retail

Survey: UK brands expect pandemic to fuel five-year D2C sales surge

UK brands selling online expect a five-year surge in direct-to-consumer (D2C) sales after the pandemic caused many to invest in their own sales channels, according to new research. A survey by multichannel commerce platform ChannelAdvisor and research firm CensusWide of 304 chief marketing officers from UK brands selling online found the...

Featured

Retail

D2C cross-border e-commerce growth led by Millennial spend

A rise in international direct-to-consumer (D2C) purchases in the last six months have been led by Millennials, as the Covid-19 pandemic prompts more than half of 25-34-year-olds to buy direct from international online brands. New data from cross-border e-commerce company eShopWorld (ESW) reveals that reduced access to physical stores has...

Member

Retail

D2C perfume brand Skylar introduces subscription service

Subscription retail memberships are taking over. Clean fragrance brand Skylar launched its Skylar Scent Club this week, marking the first time a direct-to-consumer fragrance brand has unveiled such an offering. For a monthly subscription fee of 20 dollars, the Skylar Scent Club provides its members with a new, limited edition scent in a 10ml...