Denim City news and archive

Archroma partners up with the House of Denim Foundation

Archroma, the global colour and specialty chemicals company, has entered into a partnership with the House of Denim Foundation. Archroma is set to support the denim foundation through an annual financial contribution to its Denim City and is set to share its expertise and network with the House of Denim. "We are very excited to become an active...

Fashion

Pepe Jeans launches its New Dry-Cult finish

London - Pepe Jeans London has just launched its latest finishing treatment, the Dry-Cult finish. This new finishing process promises to offer denim jeans that "already worn-in and loved" look while preventing crocking and colour bleeding. The new finishing treatment also boosts anti-bacterial qualities which offer anti-odour qualities, which...

Fashion

Denim City launches in-house jeans

Denim City, the premier denim innovation hub in Amsterdam, the Netherlands, has joined forces with Italian denim mill Candiani to create its own bespoke jeans for the public. The move follows on from the launch of Denim City's first pair of denim jeans, Denim City Loves ADE Jeans, in October 2016, which were created for the Amsterdam Dance...

Retail |INTERACTIVE 360° TOUR Featured

A virtual look inside House of Denim | Denim City

House of Denim is the first platform of its kind, dedicated craftsmanship and innovation in the denim industry. The headquarters of this Dutch knowledge institute, Denim City, is located in De Hallen: a hotspot in the Western part of Amsterdam. Denim City houses its own jean workshop, a laundry 'Blue Lab', an archive and even a store....

Fashion

Global Denim Awards kicks off 3rd Edition with 11 participants

The Global Denim Awards is set to return to the city of Amsterdam for the third consecutive year. The 2016 edition will see 11 up and coming designers paired with 11 top denim mills from across the globe to develop a innovative capsule denim collection. The 11 participating designers are as followed: Marina van Dieren and Christina Albrecht,...

Fashion |INTERVIEW Featured

House of Denim to hire skilled Syrian refugees

After worries over Syrian conflict cotton and even Syrian refugee children surfacing in Turkish garment factories, here is some positive news for Syrian refugees: Denim City, an Amsterdam non-profit organisation dedicated to craftsmanship, innovation and sustainability in the denim industry, has started a project that will employ Syrian refugees...