Dylon Dyes news and archive

Dylon Laundrette pops up at London Fashion Week to push sustainability

In a season where “new” remains the default fashion language, Dylon Detergent is betting on maintenance rather than novelty. From 18 to 21 September, the Henkel-owned household dye brand will stage its boldest London Fashion Week activation yet: a pop-up “Refresh & Renew Laundrette” on Carnaby Street. The concept borrows as much from...

Fashion

Dylon Dyes launches first-ever capsule collection

Dylon Dyes has teamed up with stylist, fashion entrepreneur and thrifter Kavita Donkersley of SheWearsFashion to create its first-ever capsule collection. The collaboration is part of Dylon Dyes’ ‘Re-Dye Don’t Re-Buy’ initiative to help people reduce their carbon footprint while helping the textile industry lower its carbon emissions. The...

Fashion

Dylon Dyes wants to lower CO2 emissions with new 'Re-Dye Don't Re-Buy' initiative

Dylon Dyes, a British brand for textile dyes and other household chemicals, wants to reduce the fashion industry’s CO2 emissions with its “Re-Dye Don’t Re-Buy” initiative. The starting point for the campaign, which will launch this autumn, was a report commissioned by Dylon Dyes that examined the impact of buying new clothes versus dyeing...

Featured

Fashion

Dylon Dyes launches upcycling project with Christopher Raeburn

Dylon Dyes, which offers fabric dyes for use in the home, has partnered with British responsible fashion designer Christopher Raeburn on an upcycling campaign. Christopher Raeburn, who is the creative director of responsible design company Raeburn, has taken three staple garments, a T-shirt, a button-down shirt and a pair of jeans and has done...