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Nidecker Group acquires Etnies, éS, Emerica and ThirtyTwo

Swiss sportswear conglomerate Nidecker Group has announced it will be acquiring Etnies, éS, Emerica and ThirtyTwo as part of a deal with the brands’ current parent company Sole Technology. The agreement marks Nidecker’s first entry into the skateboarding market, expanding its portfolio beyond its initial foothold in winter sports. Founder of...

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