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Burberry partners with Tencent’s ‘Honor of Kings’ mobile game

Burberry has announced a partnership with Honor of Kings, the flagship mobile game of Chinese tech giant Tencent. While details about the partnership are vague, the brand said it will be “introducing elements of Burberry’s house codes” into the game’s environments in 2021, perhaps indicating in-game Burberry outfits or “skins” will be available...

3 Nov 2020