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Levi's to allow shoppers to customise their own 'greener' jeans

Amsterdam - Levi’s is launching a new feature on its website that will allow shoppers to customise their own pair of "greener" jeans using laser finishing technology. The feature, announced by Levi’s president of direct-to-consumer, Marc Rosen, on Wednesday at World Retail Congress, will allow online shoppers to design their own products from a...

15 May 2019