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Retail |OPINION Featured

How to use gift wrapping as a strategy to gain return shoppers

The annual party season is open and we are once again hunting for festive outfits and surprising gifts. It is the high season for fashion retailers. At the same time, there is no shortage of staff to keep the tills ringing, let alone to sparkle in the packages of the purchases. Yet at the same time, the staff cannot be dragged along to ring the...

22 Dec 2021