Metail news and archive

Fashion tech start-up Metail secures 10 million pounds investment from TAL Apparel

The fashion technology start-up, which allows users to virtually try on clothes before buying them, has raised 10 million pounds in a Series B funding round led by Hong Kong based retail group TAL Apparel. This 10 million pounds cash injection has taken the total investment in Metail up to 22.5 million pounds and, according to ‘The Sunday Times’...

Retail

UK’s Metail partners with abof.com

UK-based online fashion retailer Metail has inked a two-year contract with Aditya Birla Group, which recently launched its online fashion portal abof.com. The Metail Experience will enable abof.com to use customer data that has not been tapped previously in order to use the data to deliver customized offerings to customers. Abof.com intends to...

Member

Retail

Metail launches cherwears.com

New York - British firm Metail, which specializes in online fitting technology, has announced that they will launch an e-commerce site called cherwears.com today. The website is a reference to iconic film character Cher from the movie Clueless, and is also an homage to the other characters Dion, Tai, and Amber. The site will allow shoppers to...

Fashion

Metail raises 12 million dollars of further funding

Metail, known for its online fitting room technology, has raised a further 12 million dollars of funding, as it looks to launch a mobile platform. The London-based virtual fitting specialists has now received a total of 20 million dollars since it was founded in 2008, with the last round coming in 2013 to help them expand international, as well...

Design

House of Holland teams up with Metail during LFW

House of Holland is set to launch a 'world first' initiative to bring its customers closer to its catwalk during London FashionWeek. The fashion designer has partnered up with Metail, a UK-based tech company which specializes in online 3D virtual fitting, to let its customers try on its latest collection during its show. Customers who sign up...

Fashion

Metail set for international expansion

British company Metail, known for developing online fitting room technology, which enables consumers to create a bespoke 3D model of themselves, is heading into 2014 with growth funding and a new chief creative officer as it aims to expand internationally. The online body shape and garment fit visualisation company has raised 2.6 million pounds...

Design

Tesco clothing launches virtual 3D fitting room

Supermarket Tesco is hoping to boost its clothing sales online and reduce returns through the launch of its innovative F&F virtual fitting room service on its Facebook page. The virtual fitting room, developed by London-based technology start-up Metail, helps customers find the perfect size and fit when shopping for clothes online by creating a...