MTV news and archive

Umbro launches debut collection with MTV

British sports brand Umbro has launched a new partnership with music video channel MTV with a debut collection celebrating the rise of Acid House in the late 1980s and early 1990s. The Umbro x MTV collection for spring/summer 2023 is a nod to club culture, Acid House and the oversized and androgynous aesthetic of the era, lovely referred to as ‘...

BFC, MTV announce winner of ‘Music Meets Fashion’ competition

The British Fashion Council (BFC) and MTV have named Lucy Saunders the winner of the ‘Music Meets Fashion’ competition. The BFC partnered with MTV, Iceberg, and River Island to create a competition among fashion design students from 21 fashion schools in the UK, and internationally that merges music, fashion, and sustainability in their designs....

Fashion Featured

BFC and MTV launch ‘Music Meets Fashion’ competition

The British Fashion Council and MTV launched a new fashion design competition aimed at fashion students from the UK and select international design colleges to design a line inspired by MTV that merges music, fashion and sustainability. Announced during London Fashion Week, in collaboration with Iceberg and River Island, the ‘Music Meets Fashion...

Culture

Marc Jacobs to be honored with the first MTV Fashion Trailblazer Award

MTV has partnered with the Council of Fashion Designers of America to form a new type of recognition in the fashion industry. The media company will acknowledge Marc Jacobs with its first Fashion Trailblazer Award, to be presented at the upcoming MTV Video Music Awards on August 26. In a press release, MTV explained that tne Fashion Trailblazer...

Video

Kenneth Cole fashion ribbon

Fashion designer and chairman of amfAR, Kenneth Cole, has partnered with MTV International’s Staying Alive Foundation and amfAR on the reinterpretation of the iconic AIDS ribbon to commemorate the discovery of the virus 30 years ago. The new AIDS ribbon, features a double loop, and symbolizes the ‘coming together of individuals’ and the ‘...