Panorama Berlin news and archive

Berlin fashion fairs look to refocus after difficult season

The German capital’s fashion fairs have long been success stories - but the general problems of the industry finally caught up with them this season. For years, visitors had swarmed the halls of the main events Premium and Panorama, but it was noticeably calmer this time round. The organisers did not publish numbers, but many exhibitors and...

Fairs

Panorama Berlin adding new “trend laboratory” space

Berlin trade show Panorama is extending its summer edition in July to include a new “trend laboratory” space to give exhibitors a “customised presentation platform”. The new area, called Nova, will add an additional 64,600 square foot of space, which will be located on the first floor next to contemporary streetwear space Urban Up, which...

Fashion

Bread & Butter just open to industry professionals after all

German fashion trade show Bread & Bread has canceled its upcoming “Public Days” which were set to take place during its summer edition, July 8 to 10. The trade fair will now only take place over three days, instead of the five days as previously announced and remains only open to industry professionals. Last year December, Berlin-based fashion...

Design

Panorama Berlin opens its doors to consumers

Shortly following trade show Bread & Butter announcement to introduce end consumers to the trade show, Panorama Berlin announced the introduction of two new divisions to the Autumn/Winter 2014-15 season, one of which will be open to consumers from July 2014. First there is the introduction of Panorama Berlin The Mall, which will launch the first...