Paris Hilton news and archive

Klarna and Paris Hilton open pop-up for Y2K fashion

Payment service provider Klarna has unveiled a new pop-up alongside its latest ambassador Paris Hilton in Los Angeles, California. In line with the reality star’s personal style, ‘House of Y2k’ will centre around shopping and trends from the 2000s through to the current day. The exhibition space will highlight three themes – technology, fashion...

Business

Klarna partners with Paris Hilton’s 11:11 Media on global campaign

Payment service provider Klarna has unveiled a new global campaign featuring Paris Hilton as part of a collaboration with the star’s media company, 11:11 Media. In the campaign, Hilton can be seen in a series of films engaging with Klarna’s payment services and shopping app, reciting the catchphrase ‘That’s Smoooth’. For part of the films,...

Fashion

Paris Hilton drops eyewear collection with Australia’s Quay

Australian eyewear brand Quay has revealed a collaboration with Paris Hilton, consisting of 12 statement sunglasses. Designs in the collection include oversized frames, narrow shapes and check patterns inspired by Hilton’s well-known Y2K fashion sense. The reality-star-turned-entrepreneur is also featured in the brand’s new campaign, sporting...

Fashion

Boohoo links with Paris Hilton’s metaverse fashion week

Fashion retailer Boohoo teamed up with Paris Hilton to advertise the brand at the star’s virtual fashion week, in its first foray into the metaverse. At the event, held in Hilton’s recently launched Paris World, the retailer secured a number of billboards dotted throughout, each made in collaboration with out-of-home media marketplace MilkMoney....

Fashion

Lanvin taps an unlikely celebrity for its latest campaign

Lanvin this week released imagery of its latest advertising campaign, starring an unlikely Paris Hilton. A radical casting considered by some, the images shot by London-based duo Mert Alas and Marcus Piggott show the DJ and socialite in a softer and more natural light. Far from Hilton’s pink aura of the noughties, the luxury house said it veered...

Video

Paris Hilton talks about why she loves Juicy Couture

Paris Hilton loved her Juicy tracksuit back in the day. Paris Hilton takes a look back at her most iconic fashion statement, Juicy Couture tracksuit. The "Juicy Suit" was all the rage in the mid-2000s, in large part to Paris Hilton's influence. Source: Video by Vogue, YouTube

Fashion

In Pictures: Boohoo unveils Paris Hilton collaboration

Boohoo has co-designed a summer collection with Paris Hilton, which draws inspiration from fashion style in the early 2000s. The 70-piece collection includes a range of ready-to-wear and swimwear that recreates Hilton’s favourite trends and fashion moments, including animal prints, slinky metallics, palm prints inspired by her home town of...

Fashion

Paris Hilton and Boohoo to release collaboration

Paris Hilton has announced she is teaming up with fast-fashion retailer Boohoo to co-design a collection that will be available worldwide on June 20. The 70-piece collection will be inspired by Hilton's fashion choices from the early '00s and her life in Beverly Hills. The price point for the collection is under 100 dollars. While Hilton's name...

Fashion

Paris ' pity party

Reading Jerry Oppenheimer's biopic of the Hilton family is making it onto the list of life's guilty pleasures. Or is it? Who wants to read an entire book about Paris Hilton's family and her own empty, superficial life? How much trash can we stand? Paris 's greatest achievement is getting into the hottest club and single-handedly supporting the...