Rakuten Fashion Week Tokyo news and archive

BAPE’s Tokyo homecoming looks back on 30 years of leadership in streetwear

In the heart of 1993’s Harajuku, Tokyo’s home of outlandish fashion and subcultures, A Bathing Ape – more commonly known as BAPE – was born, a lifestyle brand that promised to offer up a renewed take on streetwear through the eyes of its already acclaimed founder Tomoaki Nagao, or Nigo. As a devout hip hop fan, Nigo formulated the brand through...

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Fashion Week Tokyo designers on Japan's market and broadening their horizons

Over the weekend, Rakuten Fashion Week Tokyo (FWT) wrapped up its SS24 edition, another in which it bolstered a message of taking a globally holistic approach to such occasions, while still supporting the local industry. And, as always, as one edition wraps, sights are already set on what is to come, and where the fashion week can go from here....

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Rakuten Fashion Week Tokyo ss24 Highlights

Tokyo fashion week for the ss24 season was again sponsored by technology conglomerate Rakuten. The runway shows and presentations ran from Monday, August 28 to Saturday, September 2. Rakuten Fashion Week Tokyo aims to become the gateway for success in the world for new designers; the starting point for cooperation between designers,...

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Rakuten Fashion Week Tokyo and its growing emphasis on global inclusion

‘Open, Fashion Week’ was the overarching theme of Rakuten Fashion Week Tokyo’s spring/summer 2024 edition, which had been centred around the “strengthening of power to transmit globally”. Like other fashion weeks of its calibre, Tokyo has its sights set on attaining a more global reach, an element that was only enhanced after the pandemic and...

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Rakuten Fashion Week Tokyo SS24: 5 Trends that dominated the runway

Rakuten Fashion Week Tokyo came to a close over the weekend, rounding out a week-long event that exhibited the collections of around 50 designers. Like years prior, the occasion was marked by its emphasis on localisation, bringing Japanese designers to the forefront of the schedule in order to support the country’s industry. This also allowed...

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Tokyo Fashion Week ss24: street style

Rakuten fashion week Tokyo ss24 is in full swing, running from Monday, August 28 to Saturday, September 2, 2023. As is always the case, attendees take their attire very seriously. Tokyo street style is often referred to as ‘Harajuku.’ Harajuku refers to an area in metropolitan Tokyo and is most known for its eccentric street style culture, hence...

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Rakuten Fashion Week Tokyo kicks off the spring/summer 2024 collection season

By choosing to run from 28 August to 2 September 2023, Fashion Week Tokyo is confirming its desire to position itself ahead of international sales campaigns. This choice is reflected in the theme of the spring/summer 2024 season: "Open, Fashion Week". Fashion Week Tokyo, sponsored by Rakuten Group, Inc, Japan's largest online retailer, is...

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GFC names six emerging designers showing at Rakuten Fashion Week Tokyo

Global Fashion Collective (GFC) has announced six emerging designers that are set to take part in a runway show during the upcoming Rakuten Fashion Week Tokyo. On August 30, the organisation will host an event at Omotesando, Shibuya, where each of the designers will present collections in a show that can be viewed either in person or live...

Fashion

BAPE to hold first Rakuten Fashion Week Tokyo show as part of ‘by R’ project

A Bathing Ape (BAPE) is set to hold its first fashion show in its hometown of Tokyo as the brand continues celebrations for its 30th anniversary year. The streetwear label, founded by Nigo in 1993, has been added to the Rakuten Fashion Week Tokyo SS24 line up, with the event set to take place between August 28 and September 2. BAPE’s show, which...

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Video: Akikoaoki FW23

In this video you can see Akikoaoki ’s FW23 collection presented at Rakuten Fashion Week Tokyo. Video: Rakuten Fashion Week Tokyo via Youtube

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Video: Ablankpage FW23

In this video you can see Ablankpage’s FW23 collection presented at Rakuten Fashion Week Tokyo. Video: Rakuten Fashion Week Tokyo via Youtube

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Video: Viviano FW23

In this video you can see Viviano’s FW23 collection presented at Rakuten Fashion Week Tokyo. Video: Rakuten Fashion Week Tokyo via Youtube