Ron Dorff news and archive

Ron Dorff to relocate UK flagship store

French-Swedish menswear brand Ron Dorff is relocating its UK flagship store from Earlham Street in Seven Dials to Soho, London. The new 600-square-foot flagship will be located at 32 Berwick Street and will showcase the premium lifestyle brand's men’s fashion and accessories, including sportswear, loungewear, underwear, and swimwear. The move...

FashionPress Release

Ron Dorff AW21

Swedish Army Life The collection Swedish Army Life is inspired by the universe of the legendary and peaceful Swedish Army, which hasn’t been involved in a conflict for more than 200 years. Sweaters, pants, jackets are inspired by iconic models developed in the 60s, 70s and early 80s to fit army life whether in fall or winter, whether in the...

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Business

Ron Dorff secures 4 million euros from Puma Private Equity

Men’s sportswear brand Ron Dorff has a secured a 4 million euro investment from Puma Private Equity, to support its growth strategy and further expansion into the US market. Ron Dorff, known for aligning Swedish functionality with French style across sportswear, homeward, underwear and swimwear, has fast become an emerging leader in the rapidly...

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Retail

Ron Dorff to open debut London store

French-Swedish men’s sportswear label Ron Dorff is to make its UK debut with its first London Store opening, marking the brand’s second European flagship store. Located at 5 Earlham Street in London’s Seven Dials, the 1,500 square foot store across two floors, is expected to open in April. The flagship will house the label’s spring/summer...