Study news and archive

Study: European retail grapples with AI implementation

Artificial intelligence (AI) is regarded as a key future technology in European retail. However, a recent study by London-based market research firm Retail Economics and Swedish technology provider Voyado reveals a significant gap between strategic ambition and practical implementation within the sector. The report, “The State of AI in European...

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Retail

Study: The US found to be the best country for thrift shopping

When Macklemore released his song ‘Thrift Shop’ in 2012, glamorizing second-hand shopping and the valuable pieces one can find if they are dedicated enough to the art of thrifting, it’s unlikely that he foresaw the massive uptick in pre-loved fashion shopping. No longer viewed as a shopping option for people with low incomes, over the last...

Retail

Denim market is reigning supreme in Edited report

Market intelligence platform Edited has released a comprehensive study on the rise of the denim market, which is resurfacing after a year of consumers turning to comfortable lockdown loungewear. As buyers start to venture outside again, the jeans market is prevailing over sweatpants once more. According to the study, which was based on...

Design

Study shows Brits prefer neutrals over colours

A new study executed by Crown Paint has shown the British are not very adventurous when it comes to colour. That applies as much to the fashion they wear to the surroundings they decorate. According to the study 57 percent of people interviewed would like more colour in their lives, yet 38 percent are not confident wearing it. Some 21 percent...