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Retail

The-Bias-Cut.com founder on the boutique’s unexpected lockdown success

Against what has been a generally bleak backdrop for the fashion industry in recent months, it's always nice to hear fragments of good news. One such silver lining is the success story of online fashion boutique The Bias Cut during the UK’s three-month lockdown - a success it said it owes to its loyal customer base. “As soon as the government...

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Retail

The-Bias-Cut.com launches cost-per-wear calculator to encourage more considered purchases

Age-inclusive online independent fashion boutique The-Bias-Cut.com has launched a cost-per-wear Calculator across all its products to encourage its customers to more carefully consider the purchases they make. The calculator allows customers to divide the price of the item they are considering buying by the number of times they think they will...

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