Thomas Sabo news and archive

Thomas Sabo partners with fashion game Pocket Styler

Jewellery brand Thomas Sabo has teamed up with digital fashion game Pocket Styler to launch its first jewellery and accessories collection both in physical stores and in the virtual world. The 50-piece collection includes jewellery, sunglasses and watches and allows fans “to shop the look in real life and dress their online avatar in the very...

People

Thomas Sabo names Bernd Stadlwieser as new CEO

Jewellery and watch brand Thomas Sabo has announced Bernd Stadlwieser as its new group chief executive officer, effective from January 2024. Stadlwieser, who has already played a key role in shaping Thomas Sabo as chief executive from 2003 to 2012, will be once again taking over the operative management of the company to set “a new course” for...

Fashion

Thomas Sabo taps Rita Ora as global brand ambassador

Global jewellery and watch brand Thomas Sabo has announced British singer-songwriter Rita Ora will be the global face of the company for the next two years. As part of her role as brand ambassador, Ora is also the focus of the German brand’s Autumn/Winter 2019 campaign, photographed by Cass Bird. "Wearing jewellery is transforming – through its...

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Fashion

Thomas Sabo launches its first-ever eyewear collection

German Jewelry and watch brand Thomas Sabo is set to launch its first-ever eyewear line in May. The debut collection, which will be available at select retailers and Thomas Sabo stores worldwide, as well as at the brand’s e-commerce, includes 16 sunglasses in 48 colors, with an additional 12 styles with polarised lenses and four eyewear chains....

Fashion

Thomas Sabo partners Formula 1

Lifestyle label Thomas Sabo is teaming up with Formula 1. With the partnership of Mercedes driver Nico Rosberg, Thomas Sabo is collaborating with the most promising drivers of the 2010 season. On the collaboration company founder Thomas Sabo comments: “Nico is young, dynamic and also a true rebel behind the wheel. For this reason, he perfectly...

Fashion

Thomas Sabo releases luxury time pieces

For the very first time, Thomas Sabo is launching a collection of luxurious time pieces for AW09. Renowned for their Sterling Silver jewellery the company created a selection for both men and women launching in October 2009. The extensive collection has over 60 styles using their signature Sterling Silver, accented with cubic zirconium, ceramic...