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wool news and archive

Business

How brands can transition to pain free, non-mulesed sheep wool

Four Paws, the global animal protection organisation, has just launched a detailed guidebook to assist brands in understanding how they can transition their wool supply chain away from mulesed sheep wool and provides an overview of the available wool assurance initiatives. Titled ‘Transitioning away from mulesed sheep wool,’ the detailed...

29 Oct 2019

Fashion

Peta becomes shareholder in Boohoo to push wool ban

People for the Ethical Treatment of Animals (Peta) has announced that it has acquired shares in Boohoo in a bid to persuade the group to ban wool after it backtracked on its original plan to in February. Peta US made the announcement on Thursday, saying the move would allow its representatives to attend the group’s upcoming annual general...

21 Mar 2019

Fashion

Boohoo takes U-turn on wool ban

After announcing last week that it would be banning the use of wool in all its products, Boohoo group says it will “continue to use wool as a sustainable material”. On Friday, the group, which owns brands Boohoo, BoohooMan, PrettyLittleThing, and Nasty Gal,announced that it would be banning woolfrom its products, and was commended for the...

18 Feb 2019

Fashion

Boohoo bans wool in all its products

Online retailer Boohoo has pledged to ban the use of wool in all its products as of Autumn/Winter 2019 onward, Peta has announced. The ban, which Peta reports as the first of its kind for any major fashion retailer, comes in the wake of a Peta Asia eyewitness investigation into the Scottish wool industry which exposed farmers for striking sheep...

15 Feb 2019

Fashion

A good yarn: Russia's Insta-grannies take knitting skills online

Elderly women across Russia are often seen selling their hand-knitted wares on pavement corners for a few rubles to supplement meagre pensions. Now a new Instagram project aims to change the public perception of their homely skills by promoting "granny chic" and help the women sell their knitted mittens, socks and other items online. Grandmother...

15 Jan 2019

Business

PETA: sheep being punched in the face in English wool industry

PETA has published a shocking video exposé of animal cruelty in the English wool industry. The video depicts sheep being kicked, punched in the face and beat on the head with sharp metal clippers. According to the animal rights organization, the footage was collected by a member of PETA Asia who worked undercover with two shearer contractors in...

30 Aug 2018

Fashion INTERVIEW

Wool as a new summer basic: Amsterdam-based brand Joe Merino aims to grow internationally

Goal of Dutch menswear label, Joe Merino: expand internationally, a possible increase in the number of stores in Germany, all the while remaining an online-focused business. After introducing the third summer collection of Merino polos and shirts, the Amsterdam-based brand also joined forces with Woolmark to promote warm-weather wool....

29 Jun 2018

Fashion

​L’Homme Rouge & David Laport win International Woolmark Prize for Europe regional

L’Homme Rouge and David Laport are menswear and womenswear winners of the 2017/18 International Woolmark Prize the Europe regional final. The Swedish and Dutch designers were announced as the respective winners of the awards Tuesday evening, following a ceremony in Milan. “There were so many talented designers involved in the Prize, we are...

18 Jul 2017

Fashion

Wool and 3D Knitwear Reshape The Future With Zero Waste

Before an audience of well-heeled design professionals munching on avocado toast inside the luxurious creative space of Manhattan’s NeueHouse, a panel of Fashion Customization Pioneers reveal the results of an interesting partnership. Michelle Lee is Head of Americas for The Woolmark Company, Veronika Harbick is a fashion tech entrepreneur and...

29 Jun 2017

Business ANALYSIS

Wool and cotton price hit all-time highs as demand exceeds production

Profitable farms, higher demand from local apparel producers and retailers, higher consumer’s confidence levels and a profitability rebound based on growing margins are the main reasons why wool and cotton fibres are enjoying historic highs. Thus, while the price of wool has risen to its highest point since April 2013 and is currently priced at...

20 Apr 2017

Business

Benetton first European fashion brand to join IWTO

Italian high street brand Benetton is paving the way for fashion brands when it comes to their commitment to wool. As not only the first European fashion brand but also one of the few globally to join the International Wool Textile Organisation, the Benetton Group now has the chance to prove its commitment to environmental protection, product...

11 Apr 2017

Fashion

Wool supplier Chargeurs cuts ties with farm Estancia el Trebol following abuse

London - Leading wool-supply firm Chargeurs has cut all ties with Argentinian sheep farm Estancia el Trebol following the release of undercover footage from animal rights organization PETA, which depicts extreme animal cruelty. In the film, workers at the farm are seen cutting off parts of lambs' ears, cutting off their tails and placing tight...

5 Oct 2015