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Wax London opens first Harrods pop-up with exclusive knitwear launch
British menswear label Wax London has opened its first pop-up at Harrods, marking a new stage in the brand’s retail expansion. Located inside the Knightsbridge department store, the pop-up has been designed as a dedicated brand environment featuring custom-built wardrobes, a large digital display screen and illuminated branding. The space aims...
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Harrods aligns its retail experience with V&A's Schiaparelli exhibition
In London, the department store Harrods is dedicating an installation to Schiaparelli, following the “Fashion Becomes Art” exhibition at the Victoria & Albert Museum (V&A). By engaging with this cultural moment, the retailer is creating a dialogue between the shopping experience and artistic references. Harrods is combining its in-store...
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Harrods partners with charity retailer Traid on circular initiatives
Department store chain Harrods has partnered with charity retailer Traid on an initiative designed to reduce textile waste. The duo have come together on an initiative to repurpose surplus clothing and materials into “meaningful resources”, putting to use Traid’s expertise in clothing collection, sorting and reuse. As part of the partnership,...
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