UPA childrenswear backstage at Pitti Bimbo 98
Credits: Courtesy: Giovanni Giannon/Pitti Bimbo
98
Pitti Bimbo 98 was held from January 17-19, 2024 and featured
childrenswear for the FW24 season. It is considered to be the premier
childrenswear show in Europe, both in size and in the quality of the
brands on display. Many companies involved in the fair adhere to GOTS,
(The Global Organic Textile Standard), whose label assures
eco-friendly shoppers of responsible manufacturing practices for
organic textiles. GOTS certification requires products to contain a
significant percentage of organic fibers and limits the use of
synthetic and regenerated ones. It emphasizes sustainable production
methods that minimize chemical inputs and environmental harm.
Petite Parade Fashion Show at Pitti Bimbo Credits:
Petite Parade/Courtesy Pitti Bimbo
One of the highlights of the Pitti Bimbo fair has always been the
fashion show, which returned last season after a break during the
Pandemic. Eight companies, Appulu , Haidænd'si:k, Infantium Victoria,
Kombizona Kids, Pype, Raspberryplum, Upa and Walkiddy displayed looks
from their FW24 collections in the ‘Petite Parade’. The show provided
plenty of trend inspiration, as well as important seasonal key items.
One of the most important themes in childrenswear this season can be
summed up by the Danish word, hygge, which conveys the idea of
comfortable conviviality. It engenders a feeling of contentment or
well-being with shapes that are cozy and cocooning with an element of
vintage styling.
1. Outerwear
Whether coats are wool, faux furs or nylon puffers, they are mostly in
cocoon shapes. Colors range from subtle to bright and playful.
Pitti Bimbo exhibitors showed coats with a contrast lining.
Appulu zip-up plaid coat with contrast lining
Credits: Appulu/Courtesy Giovanni Giannon for Pitti
Bimbo
UPA hooded coat in ticking stripes and green lining
Credits: UPA/Courtesy: Giovanni Giannon for Pitti Bimbo
98
Cocoon shaped quilted nylon puffers are a key item.
RaspberryPlum children's puffer coat Credits:
RaspberryPlum/Courtesy: Giovanni Giannon for Pitti Bimbo
Faux fur and shearling will be important fabrics for FW24.
Pype faux fur coat Credits: Pype/Courtesy: Giovanni
Giannon for Pitti Bimbo
Kombizona check coat with faux shearling lining
Credits: Kombizona/Courtesy: Giovanni Giannon for Pitti
Bimbo
2. Everyday Dresses
Girl’s dresses will have a vintage feel. They can be in a layered
pinafore style or rendered as ‘twofers’
Appulu multi-layered pinafore dress Credits:
Appulu/Courtesy: Giovanni Giannon for Pitti Bimbo
Infantium Victoria dress Credits: Infantium
Victoria/Courtesy Giovanni Giannon for Pitti Bimbo
Walkiddy dress with mushroom trim Credits:
Walkiddy/Courtesy Giovanni Giannon for Pitti Bimbo
Pype layered dress Credits: Pype/Courtesy Giovanni
Giannon for Pitti Bimbo
Pype layered dress Credits: Pype/Courtesy Giovanni
Giannon for Pitti Bimbo
Walkiddy print dress Credits: Walkiddy/Courtesy
Giovanni Giannon for Pitti Bimbo
Vintage style party dresses
From RaspberryPlum, party dresses in layered tulle and accessorized
with cowboy boots looked adorable.
RaspberryPlum scalloped lace party dress Credits:
RaspberryPlum: Courtesy Giovanni Giannon for Pitti
Bimbo
RaspberryPlum tulle party dress Credits:
RaspberryPlum: Courtesy Giovanni Giannon for Pitti
Bimbo
3. Sweater knits
Sweaters for FW24 will have a Hygge appeal when they look hand-knitted
and rendered in the softest of wool. Infantium Victoria used a
space-dyed popcorn knit for a sweatsuit set, while Haidænd'si:k
displayed textured layers and a cropped layer with 3D embellishments.
Haidænd'si:k yellow cropped sweater Credits:
Haidænd'si:k/Courtesy Giovanni Giannon for Pitti
Bimbo
Infantium Victoria popcorn knit set Credits:
Infantium Victoria/Courtesy Giovanni Giannon for Pitti
Bimbo
Haidænd'si:k knit set with 3D florals Credits:
Haidænd'si:k/Courtesy Giovanni Giannon for Pitti
Bimbo
4. Fancy tops
Blouses in soft organic materials get fancy, with ruffles on the
collar or with 3D embellishments.
Haidænd'si:k 3D embellished blouse Credits:
Haidænd'si:k/Courtesy Giovanni Giannon for Pitti
Bimbo
UPA linen blouse with a ruffled collar Credits:
UPA/Courtesy Giovanni Giannon for Pitti Bimbo
5. Sweatsuits
Walkiddy showed slim-fit olive khaki cotton sweatsuits updated with a
playful whale print.
Walkiddy sweatsuit Credits: Walkiddy/Courtesy
Giovanni Giannon for Pitti Bimbo
Walkiddy sweat suit Credits: Walkiddy/Courtesy
Giovanni Giannon for Pitti Bimbo