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Moda announces new Curve & Ethical product trails for SS20 Edition

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The heart of UK fashion, Moda, has launched commercially-driven new product trails to reflect the changing marketplace and offer a comprehensive and accessible buying experience for the SS20 edition. Visitors attending from the 4th – 6th August at the NEC Birmingham will be introduced to Curve and Ethical which will sit within the show’s three core sectors, Accessories, Footwear, and Moda Woman.

Moda Curve offers a space for brands and designers to showcase their plus-size collections, celebrating femininity and gorgeous design in all shapes and sizes. Moda’s Ethical trail is all about investing in brands paving the way for sustainable fashion and working hard to build a better future for people and planet alike.

Adam Gough, Event Director at Moda, says: “Moda has been bringing fashion to life in the heart of the UK for over 30 years, many of our visitors are loyal to the show and have been attending since the show opened. Following extensive customer and market research, we feel the introduction of these comprehensive new trails will re-energise the show, create newness and attract a new audience.”

The SS20 edition of Moda takes place at the NEC Birmingham on the 4th – 6th August. Visit www.moda-uk.co.uk for further information and highlights from the latest show.

For further press information or images contact: Philippa Suitters at Good Results PR: philippas@goodresults.co.uk or call 0203 397 5180 / 07866 362980

About Moda

The heart of UK fashion, Moda is the key meeting place for mainstream fashion, delivering a high quality and cost-effective platform for mid-market brands and ensuring a commercially viable and convenient buying environment for retailers across the UK and Ireland. Bringing together over 1,200 collections under one roof at the NEC Birmingham, to deliver the complete season's overview to over 9,000 fashion buyers, the show also brings fashion to life on 16 catwalk shows throughout the three days to inspire buyers and sell brands, alongside a comprehensive retail-focused seminar programme, interactive workshops and networking events.

About ITE Group plc

ITE Group plc was founded in 1991 and is now one of the world’s leading organisers of international exhibitions and conferences. ITE Group’s strategic vision is to create the world’s leading portfolio of content-driven, must-attend events delivering an outstanding experience and ROI for our customers. The Group recently launched its Transformation & Growth (TAG) programme, which is designed to transform the Company from a geographic-led business to a product-led business that focuses on market-leading events, wherever they are in the world. ITE strives to run the best shows and offer the best service to its customers throughout the world regardless of location. By putting exhibitors and visitors at the heart of everything we do, we plan to drive sustainable growth for our shareholders. ITE Group is a public limited company and has been listed on the main market of the London Stock Exchange since 1998.

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