Who are the highest paid social media influencers?

The term ‘influencer’ is now so widespread, everyone with a fashion-forward social media account can refer to him or herself as an industry influencer. But to dismiss these as mere bloggers would be marketing suicide. What influencers are wearing on Instagram and other social media outlets has created such an impact on the way that consumers shop that retailers have reached out to them for content collaborations, notes Ad Week. Furthermore, social media influencers can turn their social media skills into a bona fide job.