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Maison Ullens appoints Christian Wijnants as artistic director

By Don-Alvin Adegeest


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Image: Christian Wijnants, by @©Zeb Daemen

Belgian luxury brand Maison Ullens has appointed Christian Wijnants as artistic director. The label, which was founded just over a decade ago by Myriam Ullens, was conceived on the premise of the perfect travel wardrobe and is known for its knitwear and high-end cashmere.

Now ready to expand, the company aims to increase its retail presence – it currently operates stores in Paris, New York and Aspen – in addition to new categories.

In a statement to WWD Ms Ullens said: “I would like to take Maison Ullens even further in terms of image. To be able to offer even more versatile, more accessorized, more colorful silhouettes in order to create a new dynamic, a new energy while respecting our basic DNA.”

Mr Wijnants, also Belgian, has won much international acclaim, including a tryptic of prizes as the recipient of the Grand Prix at Hyères’ International Festival of Fashion and Photography (2001) the Andam Prize (2006) and Woolmark Prize (2013). He is a graduate of Antwerp’s oyal Academy of Fine Art and also operates his namesake label.

The brand will launch its AW2023 collection to buyers and press in February, according to WWD.

Christian Wijnants
Maison Ullens