Jane Norman launches outlet website

Women’s young fashion retailer Jane Norman has launched a new outlet website, JaneNormanOutlet.com, which will offer customers up to 70 percent off its products.

The Edinburgh Woollen Mill-owned brand went into administration last summer, closing all 24 stores, but continued to trade online and through its concession stores. In September, Jane Norman unveiled a brand revamp, including a new logo, and even suggested that it was eyeing up the possibility of returning to the UK high street with a London flagship.

The brand offers womenswear clothing in sizes 6-18 and the outlet is selling tops from 5 pounds, dresses from 10 pounds, and outerwear from 15 pounds.

Commenting on the outlet website launch, Jane Norman brand manager Victoria Bell said: “We are excited to be launching our first outlet website. We want to provide our customers with the best deals on a selection of our past season styles, saving them a considerable amount on the looks they love.”

Image: Jane Norman Outlet