Michael Kors expands European e-commerce
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American retailer Michael Kors is further executing its expansion plan in Europe, having this week launched a local language and e-commerce site in France, following last month's debuts in Germany and the UK.
“The website has been designed with our customers in mind, but also for our partners. It will support our joint development and will make your approach easier. On it you will find information about our products as well as all of the brand’s news,” stated the label in a press release.
Between October and November, the Michael Kors website will go live in Spain and Italy, and by December it will extend to the rest of Europe.
The move comes amid the slowing performance of Michael Kors in North America. Michael Kors sales fell 5 percent in the fiscal year’s first quarter.
Photo credit: Michael Kors website Germany