Vendula London celebrates success in China following Pure Shanghai
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Following a successful show at Pure Shanghai this October, British fashion brand Vendula London has opened two stores in China and is slated to open another three this year.
Vendula London opened their first concession store in Hangzhou on November 27 and its second store last week in Wuhan. But after the brand witnessed such a boom during Pure Shanghai, Vendula London is set to open three more stores in China by the end of December, 2015, prior to an expected 25 more openings in 2016.
"It's been a crazy and unbelievable journey," said Raymond Lam, director at Vendula London. "The speed they do things in China is incredible and I am yet to find time to go over the success of our sales. This has been a direct result of participating at Pure Shanghai for the first time, so many thanks to the Pure Shanghai team. We look forward to the next show and hope it brings even more success!"
The next Pure Shanghai, set to take place in partnership with Chic once more will take place from March 16 to 18, 2016.