AZ Factory news and archive

What opportunities does the AZ Academy programme offer emerging fashion talent?

Following the announcement in May that the luxury brand AZ Factory would be transforming itself into a programme for young talent, we now know more about the new project. It is called AZ Academy: Business for designers, and is led by the Richemont Group. Initiated by Richemont, the AZ Academy: Business for designer programme is based on...

Fashion

AZ Academy: AZ Factory to become training centre for fashion school alumni

Fashion brand AZ Factory, founded by the late designer Alber Elbaz, is ceasing all commercial activities as a fashion brand and will instead continue as an academy for fashion alumni, in collaboration with Italian fashion school Accademia Costume & Moda (ACM). The brand reported the news exclusively to US industry news platform WWD on Wednesday....

People

AZ Factory names Hyères winner Jenny Hytönen as next couture collaborator

Finnish designer Jenny Hytönen has been announced as the next creative to take on the design of AZ Factory’s upcoming couture project, scheduled to be shown during the impending Paris Fashion Week taking place in January. Hytönen, who won the main prize at the Hyères International Festival of Fashion in 2022, will take on the fashion brand’s...

People

AZ Factory design heads helm 'guest amigo' duties for upcoming show

In what has come as a slight pivot away from AZ Factory’s typical ‘guest amigo’ concept, the fashion house has now named two of its in-house designers to helm the role for its upcoming show in Paris on October 2. Norman René Devera and Peter Movrin, designers that had been handpicked by the late Alber Elbaz, are taking on the duties of the...

Fashion

AZ Factory names Lora Sonney as its next ‘Amigo’

AZ Factory, the joint fashion venture between Compagnie Financière Richemont and the late Alber Elbaz, has confirmed that emerging designer Lora Sonney will be its next guest collaborator. As AZ Factory’s next ‘Amigo,’ Sonney will present 10 looks inspired by the great outdoors during Paris Couture Week at the Fondation Cartier on July 3. Sonney...

Fashion

AZ Factory names Tennessy Thoreson as next “amigo”

AZ Factory, the Parisian fashion house founded by the late Alber Elbaz and Swiss luxury group Richemont, is to collaborate with emerging French fashion designer Tennessy Thoreson. Following in the footsteps of Thebe Magugu, Ester Manas, Club Domani, Lutz Huelle and Cyril Bourez, Tennessy Thoreson is teaming up with AZ Factory’s in-house creative...

Fashion

AZ Factory confirms collaboration with Thebe Magugu

AZ Factory, the fashion start-up founded by the late Alber Elbaz and Richemont in 2021, has confirmed that South African designer Thebe Magugu will be the first “amigo” guest collaborator. On the brand’s social, AZ Factory explained that “amigos” will collaborate with the brand “to design beautiful, playful, practical and solutions-driven...

Fashion Featured

Top 5 Fashion Shows of 2021: In Pictures

For the FW 21 and SS 22 seasons, many designers returned to the runway to present their collections, often using elaborate sets or unexpected locations. As we reach the end of the year let’s look back at five of the best from 2021. 5. Louis Vuitton RTW: SS 2022 SS 22 Louis Vuitton RTW/Catwalk Pictures The Louvre’s Passage Richelieu was decked...

CultureFeatured

Alber Elbaz tribute show to be turned into an exhibition

The AZ Factory ‘Love Brings Love’ catwalk tribute to celebrate Alber Elbaz and his contribution to fashion held during Paris Fashion Week is being turned into an exhibition at the Palais Galliera fashion museum in Paris. The tribute exhibition will run from March 5 to July 10 and will feature the 45 participating fashion houses and designers...

Fashion Featured

Netflix series Emily in Paris to launch shoppable content

When the fashionable series Emily in Paris debuted on Netflix last year it surpassed most critic’s expectations, attracting nearly 60 million viewers. With the second season nearing next month, the show’s parent company, ViacomCBS, is hoping to capitalise on its popularity, launching a shoppable content channel where looks from the show can be...

Fashion Featured

Paris Fashion Week closes with a tribute to the life and work of Alber Elbaz

In the spirit of Love Brings Love, an ode and celebratory show of Alber Elbaz closed Paris Fashion Week. As the founder of AZ Factory, what would have been his first PFW collection, the house paid tribute to his joyful spirit, humility, creativity, humor and iconic legacy. 45 guest Maisons and designers participated to create one-off looks for...

Fashion Featured

AZ Factory reveals designers taking part in Alber Elbaz tribute

AZ Factory, the fashion start-up founded by the late Alber Elbaz and Richemont, has unveiled that 44 houses and designers will take part in its ‘Love Brings Love’ fashion show in honour of the late couturier. The collaborative catwalk show, which will close Paris Fashion Week on October 5, will include an international list of designers, ranging...