Bridal Fashion news and archive

Barcelona Bridal Fashion Week strengthens its 'global event' profile with 87 percent international brands

Madrid – The international Barcelona Bridal Fashion Week (BBFW) is now gearing up for its next edition, scheduled from April 22 to 26 in Barcelona. The five-day event will be entirely dedicated to the latest trends and developments in the bridal fashion industry. It will also serve to strengthen its profile as a leading “global event” and a key...

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Pronovias reportedly up for sale

Madrid – Pronovias is up for sale. The goal is to find a new investment partner with the commitment and strength necessary to fully turn around its struggling business model. Its current owners, US private equity funds Bain Capital and Clearlake, have managed to patch up the structures. However, they remain affected following the disruption...

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Pronovias partners with Anthropologie: bridal fashion reinvents itself for new generations

Pronovias is accelerating its positioning in the US market by joining the bridal division catalogue of Anthropologie, part of the Urban Outfitters group. Beyond its commercial value, the alliance highlights the profound transformation of bridal fashion in the US market. It illustrates a cultural evolution in contemporary bridalwear. New...

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Cristina Alba Ochoa takes the helm at Pronovias Group as CEO

Madrid – Pronovias Group, the Spanish multinational and leading global bridal fashion company, welcomed a new CEO on Monday, 21 July, with the appointment of Cristina Alba Ochoa. Alba Ochoa replaces Marc Calabia, who has stepped down from his responsibilities and left the company he had been leading since 1 September 2023. Commenting on her new...

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A look at Spanish bridal fashion sector: Conquering overseas and adapting to new times

Barcelona Bridal Fashion Week (BBFW) is gearing up to once again become the epicentre of bridal fashion. Ahead of a new edition (the event runs from April 23 to 27), the event confirmed its role as the leading national showcase for a sector that not only continues to say “yes”, but also demonstrates a powerful, international and transformative...

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A new force in the bridal industry

The merger of Interbride Bridal Fashion Fair and European Bridal Week has been announced According to the principle "By the Industry. For the Industry.”, the board members and partners of the Interbride Bridal Fashion Fair and the organisers of United Fairs’ European Bridal Week have confirmed that these two industry-leading trade events are...

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Fashion

BHLDN gives 100 wedding gowns to brides making a difference

BHLDN, the contemporary bridal retailer owned by Anthropologie, has announced a new promotion called the "Brides Save Lives Giveaway," in which it will give 100 free gowns to deserving brides-to-be. The retailer will select 100 brides who are making a difference in their communities amid the COVID-19 pandemic to benefit from the promotion. Each...

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Fashion

The Knot teams with Kleinfeld for size inclusive NYFW bridal show

Size inclusive bridal wear has made its way to the New York Fashion Week runway. Iconic New York bridalwear retailer Kleinfeld and wedding planning service The Knot have partnered to host a wedding fashion show focusing on size inclusive styles. Rather than taking place during next month's NYFW: Bridal Fashion Week, the Kleinfeld x The Knot...

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Fashion

Overview: The top 4 bridal wear articles you may have missed

Now that the wedding season is in the full swing, FashionUnited gathers its top four articles about bridal fashion - in case you missed them. 1. 5 Trends Changing the Wedding landscape Some may think traditional weddings are a thing of the past, but that does not mean that the wedding industry is in decline. As more young couples around the...