Bulgari news and archive

LVMH appoints new managing director at Bulgari, Laura Burdese

Luxury giant LVMH announced on Thursday the appointment of Laura Burdese as managing director of the Italian jewellery brand Bulgari, effective July 1, 2026. Burdese, 54, who has served as deputy managing director since July 2024, will succeed Jean-Christophe Babin. Babin will remain chairman of the board of directors at Bulgari, “while...

People

Luxury world bids farewell to Francesco Trapani

Francesco Trapani passed away yesterday evening at his home in Rome. The 68-year-old entrepreneur and manager, a descendant of the Bulgari family, led the maison, founded in 1884, as chief executive officer for three decades. The maison became one of the major global players in the luxury sector, present in jewellery, watches, fragrances,...

Fashion

Bulgari doubles down on Italian manufacturing with Valenza expansion

Bulgari has completed the expansion of its Manifattura in Valenza, positioning the site as the world’s largest single-brand jewellery production facility — a strategic move that underscores the brand’s ambitions to scale output, control its value chain more tightly, and reinforce its sustainability credentials. Bulgari said the enlarged...

Retail

Marina B opens debut flagship store on Madison Avenue, NYC

Fine jewelry brand Marina B has opened its first flagship store on Madison Avenue, highlighting a pivotal moment in the brand's history. Located at 673 Madison Avenue, the new flagship sees the brand founded by Marina Bulgari return to its roots, with the first Marina B boutique opening on Madison 68th in 1986. The new flagship store, designed...

People

Mary Katrantzou appointed accessories creative director Bulgari

Greek designer Mary Katrantzou has been appointed as the first creative director for leather goods and accessories at Bulgari. Katrantzou announced the news herself on her Instagram page. She will also continue to work at her own eponymous brand. The position is newly created by Bulgari, yet Katrantzou has been linked to the label before through...

Member

Business

Bulgari and Thélios announce strategic eyewear partnership

Thélios, the eyewear division of LVMH, has signed an exclusive partnership with Bulgari for the creation, manufacturing, and global distribution of its eyewear. In a statement, both brands said that the partnership starting in January 2024 would “combine Italian design and craftsmanship between heritage and visionary creativity” to grow Bulgari’...

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Business

Armed robbers hit Paris Bulgari jewellery boutique

Armed robbers raided the Bulgari luxury jewellery boutique in the swanky Place Vendome in central Paris in broad daylight Saturday, making off with an estimated several million euros' worth of items, police and prosecutors said. Three people who arrived on two motorbikes entered the store in the popular tourist district at around 1:45pm local...

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Business

Bulgari opens virtual world in Zepeto

Bulgari has revealed an exclusive virtual world within the metaverse platform Zepeto offering visitors both online and offline experiences. The online space includes a pop-up store, ‘Bulgari Sunset in Jeju’, and a café each based on the Italian luxury brand’s real life retail location on South Korea’s Jeju Island. Within the world, users can...

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Business

Hublot and Bulgari watch sales exceed pre-COVID-19 figures

Hublot and Bulgari have risen to the top of LVMH’s portfolio of luxury watch brands as their sales have exceeded pre-COVID-19 2019 levels. Both brands’ growth is expected to continue through 2022. The news was reported by Reuters. This rebound comes after Swiss luxury watch sales declined in 2020 as stores were shuttered during the pandemic and...

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Culture

Bulgari Serpenti transforms into NFT art with immersive AI installation

Italian luxury house Bulgari has transformed its Serpenti emblem into an immersive AI installation artwork that is set to become an auctionable non-fungible token (NFT), taking the iconic snake design into the metaverse. Located in a public installation at the heart of Milan’s Piazza Duomo, the artwork aims to represent the development of the...

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Fashion

Jewellery heist of 10 million euros stolen from Bulgari Paris

A jewellery heist at Bulgari’s flagship boutique on Place Vendôme in Paris saw a gang make off with approximately 10 million euros on Tuesday. Armed and suited, the men succeeded at robbing the Italian luxury house in broad daylight, using a grey BMW as a getaway car and two scooters for distraction. All persons were later caught by police. In...

Fashion

Bulgari partners with JD.com

Business of Fashion has reported that Bulgari has become the latest LVMH brand to partner with e-commerce company JD.com. In accordance with the terms of the deal users who search for Bulgari on JD.com will be redirected to a special Bulgari mini-program operated as part of JD.com. In laymen’s terms, that makes Bulgari available within a...