David Beckham news and archive

David Beckham Brings Boss by Beckham Spring/Summer 2026 to Berlin

Building on the success of his previous launch events in New York and Shanghai, on March 26, David Beckham made two personal appearances in Berlin and celebrated the launch of the third drop of his Boss by Beckham collection. Credits: BOSS Boss Store Berlin Ku’damm At the exclusive event at Boss Store Berlin Ku’damm, David wore a key look from...

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David Beckham unveils first look from Boss by Beckham

David Beckham attended the BOSS Fall/Winter 26 Fashion Show in Milan wearing a key look from the upcoming BOSS BY BECKHAM collection – debuting pieces from the new selection, which will officially launch in March. David wore a two-piece, single-breasted brown suit, precisely cut for a slim fit and made from a light, summery blend of virgin wool,...

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Interparfums acquires David Beckham and Nautica fragrance licences

Interparfums, which produces fragrances for brands including Jimmy Choo and Coach, announced on Thursday the acquisition of two additional licences for David Beckham and Nautica. “Interparfums today announced the signing of an exclusive 20-year global licence agreement with David Beckham for the creation, development, production and distribution...

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Victoria Beckham’s fashion awakening, from pop star to Paris credibility

When Victoria Beckham launched her fashion label in 2008, the reception was polite at best and sceptical at worst. The former Spice Girl turned designer was, at the time, still considered more tabloid muse than creative visionary, a woman defined by immaculate hair, towering heels, and her infamous refusal to smile. Few in the industry could...

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Brand Beckham announces record sales and profits

DRJB Holdings, the umbrella company for David Beckham’s business activities, which includes fashion and commercial partnerships with Hugo Boss, Adidas, and Safilo Eyewear, and beauty company Coty, reported a double-digit profit rise in 2024. In a statement, Beckham’s company reported consolidated net profit was up 24 percent to 35.1 million...

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David Beckham recognised in King's Birthday Honours list

David Beckham, the football star-turned-entrepreneur, who has a successful eyewear brand with Authentic Brands Group and an ongoing partnership with luxury fashion brand Hugo Boss, has been knighted in the annual King's Birthday Honours list. Beckham, who is already an OBE, was honoured with a Knighthood for his services to sport and charity....

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Brand Beckham hits new heights as empire expansion pays off

The transformation of David and Victoria Beckham from sports and pop culture icons into global business powerhouses reached new milestones in 2024, with significant financial returns validating their strategic brand diversification. DRJB Holdings, the company behind David Beckham's commercial ventures, distributed 124m dollars in dividends,...

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Safilo's H1 sales decline but profit improves

First half net sales at Safilo Group of 532 million euros, declined 2.4 percent at constant exchange and 3.3 percent at current exchange rates reflecting a sales reduction resulting from the exit of Jimmy Choo, which offset a slight growth by the rest of the portfolio. The company further said that adjusted operating result amounted to 37.6...

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David Beckham partners with Prenetics to launch heath and wellness brand IM8

Health sciences company Prenetics has announced that former international footballer, entrepreneur and philanthropist David Beckham has become a strategic investor in the business. The company said in a statement that Prenetics and Beckham will become co-founding partners of a new health and wellness brand, IM8, which will focus on cutting-edge...

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David Beckham opens eyewear pop-up in Selfridges

Former footballer David Beckham and eyewear specialist Safilo SPA have opened a pop-up in Selfridges as part of the department store’s ‘Sportopia,’ summer of sports. The Eyewear by David Beckham pop-up is open until September 13. It showcases the brand’s summer collection and five key autumn/winter 2024 sun styles chosen for perfectly...

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AliExpress names David Beckham as Euro 2024 ambassador

AliExpress, the online retail platform owned by Chinese technology giant Alibaba, has named David Beckham its global ambassador and star of its UEFA Euro 2024 campaign. The appointment follows the news in March that AliExpress had agreed to become the first exclusive global e-commerce partner of the football tournament after signing a deal with...

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David Beckham and Boss ink design partnership

David Beckham and Hugo Boss AG have entered into a multi-year partnership which will see Beckham design for the German fashion company’s flagship brand Boss. Under the agreement capsule and seasonal collections reflecting Beckham’s style would be overseen by the former football player and retail within the price range between Boss Camel and Boss...