ESW news and archive

The business of authenticity

Consumers will no longer buy unless they feel the brands they shop with are authentic. Brands that understand the unique challenges to building authenticity in all their markets will see the results in sales and customer loyalty, says Jonathan Sheard, Vice President, Sales at ESW. The word authenticity jumped into mainstream consciousness in...

BusinessPartner Content

Global Growth Unleashed: The Multilocal Commerce Revolution

In the dynamic landscape of online commerce, where the pursuit of consumer attention is relentless, a new approach is emerging, Jonathan Sheard, Vice President, Sales at ESW explains. Globalisation has reshaped the contours of online shopping, compelling retailers to seek innovative strategies that not only penetrate new markets but also...

Business

ESW founder steps into co-chairman role as new CEO is named

Tommy Kelly, the founder and current chief executive officer of global e-commerce provider ESW, will be stepping back from the helm into the position of co-chairman, as the company names a new CEO. Eric Eichmann will succeed Kelly as ESW looks to steer towards its next phase of growth in the global e-commerce space. In the meantime, Kelly will...

BusinessPress Release

How to grow in a growing market

To know the consumer is to sell to them, no more so than in the current climate, says Martim Avillez Oliveira, Chief Executive Officer – UK and Europe, ESW, who also recommends that retailers and brands look further afield for new markets. In all the current uncertainty in markets and politics, the fact is, despite a blip in the upward...

Business

Michael Malul London launches DTC e-commerce with ESW

Fragrance manufacturer Michael Malulu London has launched a new international direct-to-consumer (DTC) e-commerce platform for the brand via a partnership with ESW. The Ohio-based brand will now be able to ship to 24 countries across Europe, as well as the UK and US. It comes as various countries in the EU and North America begin to crack down...

PeoplePress Release

Martim Avillez Oliveira announced as ESW’s Chief Executive Officer for Europe & United Kingdom

Global DTC ecommerce business ESW announces strategic hires to European leadership team to drive regional expansion Global direct-to-consumer (DTC) ecommerce business, ESW, today announced that Martim Avillez Oliveira, who joined ESW in 2020 as an Advisory Board Member, and previously held the role of European Chief Commercial Officer, has moved...

BusinessPress Release

Global trends in cross-border commerce

Understanding the trends in global commerce ensures brands can navigate and capitalise on them, explains Natashia Redfern, VP UK Country Sales Director at ESW. Global ecommerce continues its meteoric rise. According to Reportlinker, the market in 2021 was valued at US$14.30 trillion, and is likely to reach US$52.06 trillion by 2027 at a compound...

BusinessFeatured

Cross-border luxury sales continue to increase despite economic turbulence

Cross-border online sales of luxury goods continue to increase, despite diminishing consumer confidence, with sales up 17 percent in the first six months of 2022, according to research from global and domestic direct-to-consumer (DTC) e-commerce company ESW. Despite the cost-of-living crisis, continued economic turbulence and geo-political...

Business

ESW acquires Scalefast to accelerate growth

Global direct-to-consumer e-commerce solution provider ESW is acquiring Los Angeles-based complementary e-commerce platform Scalefast to expand its capabilities and enhance speed to market for retailers and brands. The terms of the deal have not been disclosed. ESW said the deal was subject to customary approvals and expected the transaction to...

BusinessPress Release

ESW Announces Ground-breaking Alliance with UPS to Offer Brands Faster Direct-to-Consumer Ecommerce Access in International Markets

ESW, the leading global direct-to-consumer (DTC) ecommerce company, today announced an agreement with UPS (NYSE: UPS) that will provide integrated international ecommerce and shipping capabilities for brands aiming to accelerate their direct-to-consumer (DTC) expansion, enabling them to be more effective at reaching global consumers via...

BusinessPress Release

Cracking the code: Victoria’s Secret journey to successful global direct-to-consumer commerce

Victoria’s Secret has successfully made the journey to global direct-to-consumer commerce. Patrick Bousquet-Chavanne, Chief Executive Officer and President, Americas, at ESW, explains how they did it. Long before it even began trading online, lingerie, clothing and beauty brand, Victoria’s Secret, was pioneering a direct selling model via its...

BusinessFeatured

ESW reports “stellar growth” on the back of direct-to-consumer boom

Global direct-to-consumer e-commerce solution provider ESW has reported that revenues will reach 1.5 billion US dollars in 2021, and will support continued growth with the appointment of Noelle Burke as chief people officer and plans to recruit a further 500 more staff within the next three years. The Dublin-based cross-border e-commerce...