On news and archive

New store in Boston: On continues US expansion

Swiss sportswear provider On Holding AG has further strengthened its presence in the US. On Wednesday, the trainer specialist opened a new store in the East Coast metropolis of Boston. According to the company, On now has 15 stores in the US and a total of 70 worldwide. In Boston, the company has taken up premises on the popular shopping street,...

Fashion |In Pictures

Kith and On sign multi-year deal rooted in running

Premium Swiss performance sportswear brand On has announced a multi-year partnership with American fashion and lifestyle brand Kith, centred around running, designed to bring together On’s performance innovation with Kith’s New York heritage. Launching for spring 2026, the Kith for On collection includes two new and completely original footwear...

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Business

On increases annual revenue by 30 percent and forecasts further growth

Swiss sportswear provider On Holding has concluded the 2025 financial year with a new revenue record, although net profit fell short of the previous year's level. The results, published by the company on Tuesday, surpassed recent forecasts. Last year, revenue amounted to 3.01 billion Swiss francs (3.83 billion dollars). This represents an...

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Business

On's LightSpray technology scales globally with new South Korean facility

Swiss sportswear provider On Holdings commissioned another production facility on Wednesday. The facility uses its proprietary “LightSpray” process. This enables the rapid and environmentally friendly production of shoe uppers using fully automated robotic technology. On opened the first “LightSpray” factory in Zurich last summer. The second...

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Business

On in running for record third quarter

Swiss sportswear company On Holding AG has achieved new record results in the third quarter of the 2025 financial year, exceeding market expectations. Given the strong momentum, management raised its annual forecasts again on Wednesday. Revenue for the period from July to September amounted to 794.4 million Swiss francs. This represents a 24.9...

Retail

On Running makes retail debut in South Korea with two stores

On has announced the opening of its first retail stores in South Korea. The Swiss sportswear giant has launched in the region with two locations in the capital, Seoul. According to the company, the decision to enter South Korea’s retail market comes on the back of “sustained momentum in the APAC region”, and thus mark the brand’s next phase of...

FashionPress Release

On launches the Cloudboom Max

The Cloudboom Max delivers race-day performance designed for dedicated marathon runners targeting a 4:00 to 4:30 hour finish. With max cushioning, a glass-fiber Speedboard®, and a stable, supportive ride, it brings high-performance innovation to runners who train seriously and need comfort over long distances. The Cloudboom Max joins the...

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Business

On slips into the red in second quarter despite sales increase

Swiss sportswear supplier On Holding AG set another sales record in the second quarter of the 2025 financial year. Negative currency effects resulted in a substantial loss. Despite this, the trainer specialist raised its annual forecasts on Tuesday due to the unexpectedly strong growth in its operating business. Asiapacific sales more than...

Fashion |In Pictures

Zendaya unveils first co-created footwear with On

Actress Zendaya has debuted her first-ever co-designed shoe with Swiss premium sportswear brand On, with which she has been a brand partner since June 2024. Zendaya enlisted her longtime stylist, Law Roach, in the design project with On to reimagine the running brand’s Cloudzone silhouette with a “bold update”. Her sneaker, named the ‘Cloudzone...

People

Former H&M CEO joins On board of directors

Helen Helmersson, the former chief executive officer for H&M, has joined the board of directors of Swiss sportswear brand On. She has also taken a spot on the Nomination and Compensation Committee, a press release has revealed. Up until 2024, Helmersson had been with H&M since the beginning of her career in 1997, holding a variety of...

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People

On announces leadership transition to a single-CEO structure

Swiss premium sportswear brand On has confirmed it will transition to a single-chief executive officer structure, as current co-CEO Marc Maurer is departing the company after 12 years of successful leadership. In a statement, Maurer said he was exiting the sportswear brand to embark on “a new chapter in his professional life”. He will stay in...

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Business

On Exceeds 2024 Expectations and Forecasts Further Growth

Swiss athletic footwear brand On Holding AG surpassed its own forecasts for the 2024 fiscal year. Given the positive results, which the sneaker specialist released on Tuesday, the company has also set ambitious targets for the current year. Asia-Pacific Revenues Soar by Nearly 85 Percent In the past fiscal year, sales amounted to 2.32 billion...