Outdoor Voices news and archive

Consortium Brand Partners acquires Outdoor Voices

Consumer-focused investment manager Consortium Brand Partners (CBP) has acquired the troubled American athleisure lifestyle brand Outdoor Voices, founded in 2013 by Tyler Haney, for an undisclosed amount. This marks CBP’s second acquisition, following its majority stake in Reese Witherspoon’s fashion and lifestyle brand, Draper James in...

PeopleFeatured

Outdoor Voices taps Urban Outfitters president as new CEO

US activewear brand Outdoor Voices has tapped Urban Outfitters president Gabrielle Conforti as its new CEO. In her new position, Conforti is tasked with building on the company's current momentum, having recently become profitable, as well as focusing on creating “exciting new products for customers, doubling down on the brand's Recreationalist...

Business

Outdoor Voices receives funding, names new chairwoman

Activewear brand Outdoor Voices announced on Sunday that it has received a round of funding from NaHCO3, the investment management platform of fashion and retail entrepreneur Ashley Merrill. Merrill will additionally be joining the company’s board of directors as chairwoman. Merrill, in addition to helping organizations create lasting impact, is...

Fashion

Rapha and Outdoor Voices launch women's athleticwear collaboration

Rapha and Outdoor Voices have launched a collaboration of women's cycling apparel. Bringing together the cycling brand's expertise of functional clothing and Outdoor Voices' reputation for athleticwear, the collection. “Together with OV we set out to achieve a positive and inclusive experience for all women who love cycling, and also break down...

Retail

Outdoor Voices unveils NewStore in-store mobile service

Outdoor Voices has introduced NewStore to its nine U.S. locations. The omni-channel platform runs exclusively on iOS to allow retailers to offer their shoppers a better integrated experience by using mobile capabilities. Store associates will be equipped with iPhones to rely on automatic order routing, facilitate checkouts anywhere in the store,...

People

Outdoor Voices appoints Pamela Catlett as Chief Operating Officer

Outdoor Voices has announced the appointment of industry veteran Pamela Catlett as President and Chief Operating Officer. The company said, Catlett, in tandem with the leadership of Founder and CEO, Tyler Haney, will be responsible for driving market leadership, and accelerating growth for all aspects of Outdoor Voices. “I’ve been searching for...

Business

APC invests in Outdoor Voices

French ready-to-wear brand APC has invested in fashionable activewear and lifestyle brand Outdoor Voices. The investment was made during the New York-based company’s latest funding round, in which they managed to secure 7 million dollars to continue pushing forward with its recreational technical apparel. Alongside the investment, APC will also...