Outfittery news and archive

Spain's Lookiero and Germany's Outfittery merge to lead the European online personal shopping market.

The Spanish online personal shopping platform Lookiero has merged with its largest competitor to date, the German platform Outfittery. The newly formed Lookiero Outfittery Group aims to establish itself as the European leader in assisted online shopping. Both companies confirmed to FashionUnited that the merger has been structured as a...

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Personal shopping service Outfittery expands to the UK

Personal shopping service Outfittery has entered the UK market with the launch of a dedicated webstore. The move marks the tenth market for Outfittery, which alongside its home market of Germany has a presence in the Netherlands, Belgium, Luxembourg, Sweden, Denmark, France, Austria, and Switzerland. The company’s expansion to the UK was...

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German fashion start-ups Outfittery and Modomoto merge to fight increasing competition

New York - German fashion start-ups Outfittery and Modomoto have announced they are merging after ten years of competition. The merger will help them accelerate growth in Europe and become a stronger competitor to Zalando’s Zalon. Although the financial details of the merge remain undisclosed, both companies have explained they will start...

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Outfittery closes 22 million dollar funding round

London - Berlin-based curated shopping service Outfittery has raised 22 million dollars in new funding, as it looks to expand within the European curated shopping market and improve its customer experience. The backing comes from London and New York-based venture capital firm Octopus Ventures, which focuses on identifying “unusually talented...

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Northzone heads 20 million investment in Outfittery

Northzone, one of the financial backers of Spotify, has led a 20 million dollars fundraising for German online fashion retailer Outfittery, joining a number of existing investors. This is the third investment round for Outfittery, which had already attracted a total of 16.7 million euros in funding prior to this deal. As noted by the company,...

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Zalando to launch personal stylist service

EXCLUSIVE_ Online retailer giant Zalando is set to take its offering and customer service to the next level. Within the next six months the German etailer aims to launch its own in-house personal stylist service, à la Outfittery, for both men and women alike. A spokesman revealed to FashionUnited that Zalando has its sights set on offering a...

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Outfittery: "We want to free men from shopping!"

INTERVIEW_ After Berlin-based personal shopping service for men Outfittery made headlines only a few weeks ago with an 18-million-dollar funding round, FashionUnited wanted to know more about the young, ambitious company’s future plans. Co-founder Julia Bösch who launched Outfittery together with Anna Alex in 2012 and takes care of the company’s...