Anne Klein news and archive

Anne Klein taps Joan Smalls for ‘see it now, buy it now’ campaign

American fashion brand Anne Klein has unveiled its spring 2022 campaign during New York Fashion Week, revealing digitally-led activations starring supermodel and activist Joan Smalls. A ‘see it now, buy it now’ lookbook and video presentation, released through CFDA’s Runway 360 platform, comes as the brand’s first addition to a multiyear...

Fashion |Beauty

Anne Klein to launch bath and body care products

Womenswear brand Anne Klein, owned by WHP Global, has signed a long-term licensing agreement with A.P. Deauville to launch a line of bath and body care products. The first Anne Klein branded bath and body products will be shipped this month and will be carried in select department stores, e-commerce and speciality retailers throughout the US and...

Fashion

Anne Klein launches wearable technology line

Fashion label Anne Klein has launched a collection for smartwatches. The collection, which contains designer bands and device protection, aims to “lend a fashionable face to smartwatches”. The new collection contains the Considered line which is made from sustainable materials such as apple peels and pineapple leaves, which are used to make the...

Fashion

3 spring trends seen on February runways

Most runways are already looking ahead to Fall 2021, though there are still some new spring collections coming in. February fashion weeks saw some of the latest looks for Spring 2021 in see-now-buy-now collections by designers forgoing the “traditional” fashion calendar in favor of a more consumer-friendly model. Our latest look into spring...

Retail

Anne Klein to retail through Facebook Shop's live in-app shopping

Facebook has selected Anne Klein as one of the exclusive brands that will debut Facebook Shop's live in-app shopping. The womenswear brand will host a four-part series of live shopping events with exclusive promotions and products. The items can be purchased in-app on Facebook during the live stream. "We are excited to be among a limited group...

Business

WHP Global enters into licensing agreement with Vandale

WHP Global has inked a new agreement with Vandale Industries, Inc. to create an intimates category for its Anne Klein brand. "Partnering with Vandale for Anne Klein intimates represents our drive and focus to grow the Anne Klein brand with the best, most influential partners in each category," Effy Zinkin, WHP Global's chief operating officer,...

Business

Anne Klein is acquired by WHP Global

Premier Brands Group has sold U.S.-based apparel brand Anne Klein a new brand management platform, WHP Global. Founded by founder of Wave Hill Partners, Yehuda Shmidman, WHP Global launched on Wednesday with Anne Klein as its first acquisition. According to a press release, WHP Globla's mission is to "represent the future of brand management."...