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Lids appoints Ariel Sandler to lead the branding department

Sports retailer Lids has appointed Ariel Sandler as its head of brand and collaborations. Sandler, who has previously helped lead brand and marketing efforts for the NBA, New Era and StockX, will be responsible for leading Lids’ new branding department across partnerships, activations, and brand development. Commenting on her new role, Sandler...