Draper James news and archive

Draper James names Jeannie Yoo as CEO

Draper James, the Southern-inspired lifestyle brand founded by actress Reese Witherspoon and majority-owned by Consortium Brand Partners, has named Jeannie Yoo its new chief executive officer. Yoo, a veteran in the fashion industry with two decades of experience across luxury and commercial brands, has been brought on to lead Draper James into...

Fashion

Tretorn collaborates with Draper James

Swedish footwear giant Tretorn is collaborating with California-based label Draper James for a second season. The Reese Witherspoon-founded brand in a statement said "last year’s collaboration was so successful that we knew that our customer would be looking for more. Tretorn is one of Reese’s favorite athletic shoe brands and an iconic look in...

Fashion

Lands' End and Draper James announce swimwear collaboration

Lands' End is looking ahead to summer. The casual clothing brand has unveiled a new collaboration with Draper James, the lifestyle brand founded by actress Reese Witherspoon. The two brands have partnered on a limited-edition women's swimwear collection that brings together Lands' End classic design and swim expertise with Draper James'...

Fashion

Draper James announces size inclusive expansion

Celebrity fashion line Draper James is turning towards the size-inclusive trend. Founded in 2015 by actress Reece Witherspoon, the Southern-inspired fashion and home goods brand is committed to a motto, "make pretty easy." The size expansion launches with the Draper James Spring 2019 collection. Sizes will now range from 0 to 24 across dresses,...

Fashion

Altair and Draper James sign optical eyewear deal

Altair Eyewear, a subsidiary of Marchon Eyewear, has signed an exclusive global licensing agreement with Reese Witherspoon’s Southern-inspired fashion and lifestyle brand, Draper James to design, manufacture and distribute Draper James optical product. This will mark the brand’s first ever optical collection, with eyewear set to be available to...

Fashion Featured

Draper James launches plus size collection

Draper James, the Southern fashion and lifestyle brand founded by actress Reese Witherspoon, is partnering with Eloquii, the trend-driven retailer for women in US sizes 12-28 on an exclusive capsule collection to extend its size offering. The Draper James for Eloquii collection for spring 2018 features 30 designs, including dresses and...

Fashion

Draper James partners with SCAD students for capsule collection

London - Draper James, the fashion and lifestyle brans launched by Reese Witherspoon, is set to team up with the Savannah College of Art and Design (SCAD) to create a limited edition capsule collection. Selected students from SCAD's fashion program will design a "Mommy + Me" capsule range for Draper James spring line, which will be unveiled at...

Fashion Featured

Net-a-Porter to launch Draper James global exclusive

Draper James, the Southern fashion and lifestyle brand founded by actress Reese Witherspoon, is launching an exclusive summer capsule collection with Net-a-Porter, marking the brand’s first wholesale partnership with a global retailer. The 21-piece collection will launch in two phases, the first being tomorrow, May 10, with printed gingham...

Business

Reese Witherspoon sued for 5 million US dollars

London - Actress turned fashion designer Reese Witherspoon has been hit with a 5 million US dollar lawsuit as she stand accused of copying a design from jeweller Jordann Weingartner. Witherspoon’s own fashion label, known as Draper James, is being accused of copyright and trademark infringement due to the similarities between a logo featured on...

BusinessFeatured

Reese Witherspoon’s fashion line raises 10 million dollars

Draper James, a Southern-inspired lifestyle and fashion line founded by actress Reese Witherspoon, has raised 10 million pounds in its Series B financing round. The round was led by venture capital firm Forerunner Ventures, with participation from Stone Canyon Industries and existing investor JH Partners. Witherspoon’s line, which launched in...

Fashion Featured

Reese Witherspoon launches fashion line

Actress Reese Witherspoon launched her own retail brand this week, Draper James, inspired by her Southern lifestyle. The line features clothing, bags, jewellery, home and gift items. Within hours of her e-commerce going live several pieces sold out. Named after the actress’s grandparents, Dorothea Draper and William James Witherspoon, the brand...