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White Milano 2023 convinces top buyers and social media with brand mix

White Milano came to a close on Monday 27 February. This year's edition saw a 450 percent increase in interactions on Instagram, surpassing 50,000 during the days of the fair and recording a total of 270,000 impressions and 15,000 visits. Number of foreign buyers increased by 8 percent The fair was opened in the presence of Lucia Borgonzoni,...

2 Mar 2023

Fashion Featured

A pinch of sex and a lot of reality at Milan Fashion Week

When Diesel designer Glenn Martens opened Milan Fashion Week last Wednesday amid a mountain of 200,000 Durex condoms bearing the Diesel logo, the stage seemed set for a revealing and sensual Milan Fashion Week. But instead, most of the designers in the Italian metropolis exercised restraint. This season, the most extroverted of fashion cities...

28 Feb 2023

Fashion

Elegance and sensuality grace Milan Fashion Week

Women's Fashion Week ended in Milan on Monday. Here are some of the trends that emerged for autumn-winter 2023-2024 -- a return to elegance underscored by cut and quality, chic sensuality, and restrained classicism with a smattering of eccentric spice. Ferragamo FW23, Credit: Launchmetrics Elegant suits Italian fashion houses have ditched sporty...

28 Feb 2023

People |OPINION Featured

Will Maximilian Davis's sophomore collection for Ferragamo deliver sales?

Maximilian Davis showed his sophomore collection for Ferragamo last week. For a young designer at just 27 years old, there is an undeniable pressure to power the revamp under chief executive Marco Gobbetti, and deliver a collection that generates sales and resonates in a crowded luxury landscape. Davis’s first collection for the Florentine house...

27 Feb 2023

Fashion |Opinion Featured

Designers, not celebrities, make their mark at Milan Fashion Week

Milan Fashion Week has made a case in point for craftsmanship and why designers should helm fashion houses. Italy’s fashion industry is one that is rooted in family businesses, in factories and ateliers with long histories of crafting clothes. While revolution and innovation have sometimes been slow to breathe new life into the sector, it is...

24 Feb 2023

Fashion

Milan Fashion Week opens with celebrity stardust, industry growth

Gucci, Dolce & Gabbana, Fendi and Missoni are among Italy's top labels showing at Milan Fashion Week starting Wednesday, with the industry buoyed by bumper sales results despite war-fuelled economic uncertainty. American megastar Kim Kardashian is expected to bring some celebrity stardust at an event hosted by D&G to celebrate her Ciao Kim line,...

22 Feb 2023

Fashion

London fashion week closes as Milan begins

Italy’s fashion body, the Camera Nazionale della Moda (CNMI), said on the inaugural day of its womenswear catwalk season that 61 fashion shows, of which 56 physical and 5 digital, 73 presentations, 7 presentations by appointment and 33 events will conclude its week. A new location for the Fashion Hub, at Palazzo Giureconsulti, will see multiple...

21 Feb 2023

Fashion

Milan Fashion Week set to host 56 physical shows

Following a jam-packed Milan Men’s Fashion Week, the Italian fashion capital is preparing itself for the womenswear season, with a preliminarily schedule that is set to be just as star-studded and brimming with big names. Milan Fashion Week Women’s Collections will take place between February 22 to 27, in locations across the city, where 56...

26 Jan 2023

Fashion |In Pictures

Charles Jeffrey Loverboy makes Milan Fashion Week debut

British label Charles Jeffrey Loverboy, a firm favourite of London Fashion Week, made its Milan Menswear Fashion Week debut to showcase its autumn/winter 2023 collection, following investment from locally based fashion incubator Tomorrow. The designer and multi-hyphenate creative brought his signature flair to Milan for his ‘Welcome to the...

17 Jan 2023

Fashion

Giorgio Armani brings Milan's old-world elegance to life

Italian fashion master Giorgio Armani, 88, unveiled a men's collection on Monday celebrating the elegance of yesteryear, in a parade full of emotions that revived the splendor of the old Milan Palace and its inner courtyards. The models strolled nonchalantly through the intimate setting of the historic headquarters in via Borgonuovo, far from...

17 Jan 2023

Fashion

Milan fashion week SS23: 90s nostalgia

Technicolour cargo pants, leather lumberjack shirts and guest stars such as Paris Hilton, Carla Bruni, Naomi Campbell and Kate Moss -- nostalgia for the 1990s swept over the just-ended Milan Fashion Week which channelled hits by Haddaway and Alizee on the runway for the spring/summer 2023 collections. Here are a few of the trends: Cargo pants...

27 Sept 2022

BusinessFeatured

Brands take to Milan with a younger consumer focus and a mission to democratise fashion

Against the backdrop of Italy's tense general election, Milan Fashion Week took place boasting a packed schedule of big name designers that took to the runways in dramatic flair, likely in an attempt to alleviate the strained disposition throughout the country and worldwide. Among the shows and presentations, a number of high-fashion brands...

27 Sept 2022