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Asos reveals rejuvenated visual identity for Topshop and Topman

Since its acquisition of Arcadia-owned labels in 2021, online retailer Asos has set out on expanding and rejuvenating the brands for its own platform and shoppers. Now, the company has revealed a new visual identity for both Topshop and Topman, which will be featured on the brands’ standalone digital shop fronts on the retailer’s website. It...

29 Sept 2022