Articles by Partner
Partner Content is supplied directly by FashionUnited trusted partners and published in its original form, with occasional edits. These articles reflect the voice, vision, and expertise of the brands themselves.
From Tokyo to London: The YKK Fastening Awards are coming to the UK
The YKK London Showroom is proud to announce a special window display in collaboration with YKK Japan, showcasing the winning works of the annual YKK Japan Fastening Awards to celebrate the 25th anniversary. The exhibition will be on view at YKK London Showroom, 154 Commercial Street, Shoreditch, E1 6NU, from 3 March 2026. Established in 2001,...
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FIRE: One Platform Uniting Preorder and Reorder in Wholesale
Fashion wholesale is entering a new era. Demand is harder to forecast, retail partners expect faster reactions, and capital efficiency has become mission-critical for fashion brands worldwide. Yet inside many organisations, preorder and reorder still live in separate systems. Preorders are captured in showrooms or dedicated preorder tools....
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SAP + FIRE: The Best of Both Worlds in Fashion Wholesale
Many fashion brands have been struggling for years with lengthy integration projects. SAP is implemented – but as soon as preorder, reorder, or wholesale sales come into play, new projects begin: additional tools, custom interfaces, months of coordination between IT and business teams. What was intended as digitalisation quickly turns into an...
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Beyond Threads Podcast: Supporting Tapestry to build a robust and resilient omnichannel logistics ecosystem
For Tapestry, the US-based parent company of luxury brands Coach and Kate Spade, long-term collaboration has been the foundation of logistics resilience. Over nearly a decade, its partnership with Bleckmann has consistently combined operational excellence with strategic agility. In this episode of Beyond Threads, host Erik Janssen Steenberg is...
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Inside The North Face’s Retail Evolution
Visual Merchandising often lives somewhere between strategy and reality. Between headquarters and the field. Between intention and execution. At The North Face, that balance is part of everyday life. Based at the Stabio headquarters, Sofia Mincuzzi, Visual Merchandising Coordinator, works at the heart of this connection. From coordinating retail...
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Menswear trend FW26: how sport influences menswear collections
Sport as a cultural reference is clearly gaining significance for autumn/winter 2026, particularly where functionality, style and lifestyle converge. A conversation with Dstrezzed reveals how this development is being translated into menswear. With its FW26 collection, The 19th Hole, the Dutch menswear label translates sporting influences into a...
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FS Live Webinar: The Future of Wellness A Five-Year Forecast
Want to know what's next for wellness? Join the FS Beauty & Wellness team for a live discussion on the trends shaping consumer well-being over the next five years, and what they mean for your brand. We're continuing our partnership with Spate, combining our annual trend insights with their data on Google Search and TikTok for a deep dive into...
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Gondolina officially becomes the global ambassador of Friulane Footwear, authentic Italian craftsmanship and luxury artisanal excellence
Gondolina Shoes is officially recognized as the global ambassador of Friulane footwear, the historic and emblematic shoe of the Friuli region, and as one of the strongest defenders of authentic Made in Italy craftsmanship in Venice and beyond. This recognition is not the result of a single achievement, but the culmination of years of work...
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How FIRE Is Revolutionising Fashion Wholesale – The Secret Weapon of the Most Successful Brands with Seamless ERP Integrations
The fashion industry is undergoing the biggest structural transformation in decades. Markets are becoming more volatile, production and logistics chains more complex, customer behaviour more unpredictable, and capital requirements more demanding. While many brands try to navigate this reality with more meetings, more Excel, more risk, and more...
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Olymp: new campaign with Oscar winner Matthew McConaughey
World-renowned Oscar winner Matthew McConaughey has been the brand ambassador for international menswear brand OLYMP since 2025. This unique collaboration now marks the beginning of a new advertising phase for 2026. Mark Bezner, managing partner of OLYMP Bezner KG, says: “Matthew McConaughey and OLYMP – it’s a perfect fit. Just like our...
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