Animal news and archive

Animal opens first outlet store

Coastal lifestyle clothing brand Animal has opened its first UK outlet store at Caledonia Park in Scotland. Animal has opened a 1,504 square foot store at the designer village in Scotland, offering menswear, womenswear, accessories and footwear. The fashion brand joins the likes of brands such as Dune, Police, Nike and Hugo Boss as the designer...

RetailFeatured

Animal relaunches online with eco-friendly offering

British fashion and lifestyle brand Animal is relaunching for summer 2021 with 400 sustainable products. Poole-based Animal ceased trading a year ago citing an “extremely challenging retail market,” worsened by Covid-19. At the time, previous owners, H Young Holdings PLC couldn’t find any takers for the brand, however, Mountain Warehouse has...

Business

Animal to permanently cease trading, up to 500 jobs at risk

British fashion and lifestyle brand Animal is to permanently cease trading, putting up to 500 jobs at risk. The Poole-based brand, which has 21 stores across the UK, will close by January, owner H Young Holdings told the BBC. H Young had reportedly attempted to save or sell the brand, without success. It told the BBC the decision to cease...

Retail

Animal launch new-look website

Lifestyle brand, Animal have launched a new-look website in the hope of aiding their customer journey and digital presence. The website’s navigation has been simplified, search functionality improved and a seamless checkout process has been achieved, with a particular focus on the mobile site. The website also features a blog with news, events,...

People

Animal names new managing director

UK action sports lifestyle and fashion brand Animal has named Paul Fowler as its new managing director. Fowler, who will take up his new role in January, has been working within the Animal retail business throughout 2015 and assisting expanding the brand’s retail portfolio. Fowler has previous served in executive director roles within the...

Design

Animal launches new website

UK action sports and lifestyle brand Animal has launched its new responsive website to ensure the brand is accessible across all digital platforms. The relaunched website features a new design which was designed in-house by Animal's design team and features an improved easy-to-use navigation system which gives its visitors the freedom to explore...

Design

Animal opens in Torquay

UK action sports and lifestyle brand Animal has opened a new 2,493 square foot store in Torquay. Located on Fleet Street in Torquay, the store has relocated from its former premises on Union Street to introduce a new design that focuses more on its core action sports. The store houses men’s, women’s, boy’s and girls’ clothing as well as...

Fashion

Clubsport enters administration

Clubsport (Kington) Ltd, an Animal franchisee, has fallen into administration, which has led to 7 out of 12 stores being shut down, with 47 employees losing their jobs. The sporting goods chain previously ran twelve stores across England and Wales that operated under license from British sports wear brand Animal. Now Clubsport currently operates...

Design

Animal's recently hired CEO departs company

Action sport and lifestyle brand Animal is one Chief Executive Officer short once more, as recently hired Steve Bracewell has left the company after two months. Bracewell was hired beginning of October to succeed Rose Foster, the company's former CEO, who left Animal in August after two years. Now, less than two months after he was hired,...

Design

Animal appoints new chief executive

Action sports lifestyle brand Animal has named Steve Bracewell as its new chief executive, succeeding Rose Foster who departed from the company in August. Joining from Sports Direct-owned outdoor brand Gelert, where he has been CEO since February 2012, Bracewell has more than 25 years experience in the fashion, sports and outdoor markets. Prior...