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Melina Bucher launches first completely bio-based, plastic-free bag

When FashionUnited spoke to Melina Bucher, founder of the eponymous label and Germany's first vegan bag manufacturer, in March this year, a novelty was already on the horizon: a 100 percent bio-based product. Now, with the new “Dreamer” bag, a dream has actually come true. After years of development and collaboration with material innovators...

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Business |Interview Featured

Reimagining a Legacy: Inside Vera Bradley's new brand transformation

Any type of change can seem daunting for many, but not for iconic American lifestyle brand Vera Bradley. Keeping up with the shifting needs of today's consumer, Vera Bradley has unveiled a complete brand transformation today, which includes a new logo, in-store overhaul, and renewed digital experience next to a new, elevated range of products...

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