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Fashion

Purpose and plurality: Harrods buyer names Erdem, Burberry among best LFW shows

London Fashion Week has officially wrapped up its autumn/winter 2026 edition, and the opinions of industry insiders are continuing to roll in. According to director of buying, fashion at Harrods, Simon Longland, for this season, London resisted “reduction to a single trend”. “The breadth and diversity of brands on show make it difficult—and...

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Fashion |In Pictures

Romantic gowns, dramatic tailoring: Highlights of LFW according to Harrods’ buying director

With London Fashion Week SS26 officially wrapped, attention now turns to buyers across retail as they review the collections at hand and decide where to go from here. Among those is Simon Longland, director of buying for fashion at department store giant Harrods, who shared his impressions of the week and reflected on London’s evolving position...

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