Expansion news and archive

From mentors to brand strategy: NZA sales director Wilberd van Doorn on inspiration and growth

Margins are under pressure and consumer behaviour is changing faster than ever. Brands are being forced to make more conscious, strategic and consistent choices. While many players in the fashion industry are searching for stability, NZA New Zealand Auckland has demonstrated remarkably stable growth for years in both retail and wholesale. One of...

Fashion |In Pictures

Abercrombie & Fitch expands Kids range with debut Baby & Toddler collection

Abercrombie Kids, the children’s offering of apparel from Abercrombie & Fitch, has expanded its size offering through the newly launched baby and toddler collection. The launch of the new Spring/Summer 2026 collection sees the brand make its debut expansion into the baby and toddler apparel segment, with sizes ranging from newborn to 5T....

Featured

Retail|In Pictures

In Pictures: Guess Jeans to open new 'homecoming' concept store in Los Angeles

Guess Jeans is set to open a new, two-story concept flagship store in Los Angeles as the brand celebrates its return to its Californian roots. Located at the intersection of Melrose and San Vicente in West Hollywood, the opening also marks a new chapter in Guess Jeans global retail expansion strategy. Officially opening its doors on January 31,...

Retail

Primark to expand into three new markets in the Middle East

Budget retailer Primark has announced plans to expand into three additional markets in the Middle East, with five stores set to open this year alone, in partnership with retail franchise operator Alshaya Group. Expanding in the United Arab Emirates, Primark is set to open three stores in Dubai during the first half of 2026, with the first store...

Business|Interview Partner Content

Vision meets strategy: How Justina Klimek is driving United Legwear & Apparel Co.’s expansion in Europe

United Legwear & Apparel Co. (ULAC) continues its expansion trajectory with the appointment of Justina Klimek as Sales Manager for the DACH region (Germany, Austria and Switzerland) as well as parts of Europe. With more than a decade of experience in fashion wholesale, the sales specialist brings a comprehensive 360-degree understanding of the...

FeaturedMember

Business|CEO interview

Gearing up for expansion: Mikuta CEO on wholesale launch, a growing product range and further growth plans

Berlin-based fashion brand Mikuta is gearing up for expansion. Its first international location in the Dutch capital also houses its own showroom, marking the launch of its wholesale business. Following the opening, we spoke with Mikuta's CEO, Christian Goossens, about further growth plans, product range expansion and key markets. Mr Goossens,...

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Business

French fashion house Loulou de Saison seeks investment to fuel US and Asia growth

In late 2025 or early 2026, Loulou de Saison plans to open up 20 percent of its capital. This move aims to strengthen the company's structure and accelerate its international development, particularly in the US and Asia. It will also support the opening of new boutiques and the development of strategic partnerships. Loulou de Saison is an...

Retail

Spanish brand Bryan expands into London retail after surpassing three million euros

Founded and led by Andrea Moragues, the brand has evolved in four years from domestic production to an international structure with a presence in multi-brand retail, its own channel and a growth strategy that has just materialised in its first London store. The space opened in early November at 28 Henrietta Street in Covent Garden. This move...

Retail

Paris/64 opens its first international store in SoHo, New York City

Spanish accessories brand Paris/64 is set to open its first international store in New York this month. Located in the heart of SoHo, at 465 Broadway, the opening underlines a key milestone in the brand’s retail strategy. With the US market accounting for 35 percent of the brand’s global revenue, the store's opening underscores strong consumer...

Retail|In Pictures

Calvin Klein opens new flagship store in SoHo, New York City

American fashion brand Calvin Klein, a subsidiary of PVH Corp., has opened its latest global flagship store in SoHo, New York City. Officially opening its doors on December 9, the flagship sees the brand return to its roots and expand its presence in one of the US’s main fashion hubs, as Calvin Klein continues to roll out its retail expansion...

Retail

Cos opens its first store in Washington State

London-based fashion brand Cos has opened its first store in Washington State. Situated at 575 Bellevue Square, in Bellevue, the new store spans 228 square meters and features an in-house design with a thoughtfully selected color and texture palette that creates a welcoming atmosphere. The store facade is finished in an Armourcoat clay lime...

Retail

Hoff consolidates its European expansion with its first store in Amsterdam

Spanish footwear brand Hoff has formalised its registration with the Netherlands Chamber of Commerce, a first move ahead of the opening of its first store in Amsterdam during the first quarter of 2026. The move consolidates the brand's progress within its international expansion plan in Northern Europe. This market is gaining importance in its...