Figleaves news and archive

Figleaves launches new 'Live Fit' service

London - Online lingerie and swimwear retailer Figleaves has launched a new 'Live' Fitting services for customers which offers them the chance to speak it its advisers via Skype. The new virtual service offers customers the choice of an instant fitting session or booking an appointment in advance for an at home fitting session via video chat....

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N Brown-owned Figleaves appoints new CEO

Figleaves, the company owned by N Brown has appointed Miriam Lahage as the new Chief Executive Officer, reports Retail Gazette. Lahage was most recently associated with Navabi as its chief merchant officer. She will report to N Brown Chief Executive Angela Spindler. The report added that she will step into the new role assigned to her at...

Fashion

Figleaves to launch online erotic boutique

Lingerie specialist Figleaves is launching an e-boutique dedicated to “boudoir-inspired” pieces this September, which will offer a “more diverse product portfolio”. The “Erotique...Behind Closed Doors” boutique will offer a niche selection of lingerie and accessories, for consumers who are looking for “suggestive lingerie, luxurious fabrics and...

Design

Figleaves records profit of £0.2M

Luxury etailer Figleaves has announced profits for the first time in 14 years. The profit figure is £0.2M for the year ending March 2012 versus a loss the previous year of £-1.7M, a movement of £1.9M. Figleaves was bought by home shopping group N Brown two years ago. With the new management team appointed from June 1st 2011, Figleaves’ business...

Fashion

Figleaves posts first ever profit

Fashion loungewear and underwear retailer Figleaves has posted its first ever profits. Parent company N Brown posted a 2.5% increase in pre-tax profit to £97m in the year to March 3. Sales were up 4.8% to £753.2m. In 2010 Figleaves was bought by N Brown, an online catalogue and shopping group, for a reported £11.5m. The sale and investment...

Fashion

Figleaves ad campaign success

Figleaves.com, the reputed lingerie label, is enjoying a pre Christmas sales explosion. Their latest poster campaign, which sees Slovakian born model, Martina Volkova, in silk underwear and hold ups has made a soaring impact on consumers, with tube stations reporting accidents on tube lines for men fighting to have another look and a 65%...

Fashion

SaveMe4Later app deployed by Figleaves

Online lingerie retailer, figleaves.com, has partnered with SaveMe4Later on its first interactive ad campaign targeting London underground commuters, which will track their interaction with offline advertising. The campaign launches today and will be displayed in over 60 London tube stations and over 450 underground sites, until December 12....

Design

Consumer satisfaction with online purchases

Customer satisfaction when purchasing online have reached new levels, which are now outrating all other areas of the retail industry. A study by eDigitalResearch found that retail websites hit their highest levels of customer satisfaction in the study’s history, reflecting the ongoing trend among retailers to increase their digital presence....

Design

Figleaves.com personal shopper

Lingerie online shop figleaves.com found out many Brits admit to wear uncomfortable underwear they own for over five years. In order to invite consumers to feel more comfortable and at home when buying underwear the e-boutique launches a personal shopper. For shopping assistance, figleaves.com selected an award winning customer service team of...

Fashion

The Real Julien Shirley

Julien Shirley and his wife Carla share an affinity for cooking, travelling and running. They ski twice a year, scuba dive and take a lot of random city breaks in their spare time. The self-confessed sports addict completed his first Marathon in Paris this year and has booked Rome for next to raise money for the Bobby Moore Fund for Cancer...

Fashion

N Brown acquires Figleaves

Internet and catalogue home shopping company N Brown has bought the entire share capital of online lingerie boutique Figleaves for £11.5m. The shopping destination for lingerie, underwear and swimwear is forecasted to generate turnover a of £23m for the year to June 2010. With the acquisition, N Brown expands its brand portfolio to appeal to a...

Fashion

Figleaves.com launches eco department

Online retailer Figleaves is to launch Greenleaves.com, a site dedicated to eco intimate fashion. Products ranging from lingerie, sleepwear and men's underwear are carefully sourced from fashionably sustainable brands such as People Tree, Enamore, Green Knickers and Eco Boudoir. The company on Wednesday announced it was undergoing a green audit,...