Lunar New Year news and archive

Farfetch reveals 2026 Lunar New Year Campaign featuring an exclusive capsule in partnership with Ami Paris

FARFETCH, the global platform for luxury, announces its 2026 Lunar New Year Campaign, featuring an exclusive collection in partnership with AMI Paris. The collection is part of a broader edit celebrating the arrival of the Year of the Fire Horse, and includes sweaters, cardigans, hoodies, T-shirts and shirts featuring intarsia-knit horse motifs...

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Fashion |In Pictures

In Pictures: Brands slithering into the Lunar New Year of the Snake

Lunar New Year is almost upon us, and with it comes the Year of the Snake. In the zodiac, the reptilian animal is believed to be known for its intelligence, communication, perceptiveness and elegance. Ahead of the beginning of the new lunar calendar, January 29, FashionUnited looks at some of the most notable campaigns and collections helping to...

Retail

Harrods celebrates Lunar New Year with fashion and dining experiences

Luxury department store Harrods is marking the Year of the Snake with an exclusive immersive Labelhood pop-up, alongside a new afternoon tea and spring festival hampers celebrating Chinese cultural heritage. From January 9 to 21, Chinese fashion platform Labelhood will host a special pop-up celebrating the Lunar New Year featuring a curated...

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Fashion |In Pictures

In Pictures: 11 Brands getting fired up for Lunar New Year

As the Year of the Dragon looms, luxury and premium brands from around the globe are banking on specialised Lunar New Year collections to draw in their desired consumer. Alongside the exclusive lines, such labels are also feeding buyers with standout campaigns, each designed to encapsulate the seasonal holiday and its deeply historic traditions....

Fashion |In Pictures

MCM and Bape reunite for Lunar New Year collection

German luxury fashion brand MCM is again teaming up with Japanese streetwear company A Bathing Ape (Bape) for a first-time capsule collection for the Lunar New Year, celebrating the Year of the Dragon. The two brands first collaborated in October 2019 to redefine the aesthetics and attitude of luxury streetwear, offering ready-to-wear, leather...

Fashion |In Pictures

Mulberry teams up with Mira Mikati for Year of the Dragon

British heritage brand Mulberry has teamed up with London-based Lebanese designer Mira Mikati on an exclusive Lunar New Year capsule collection that encapsulates the “joyous spirit” of the Year of the Dragon. The colourful Mulberry x Mira Mikati capsule collection features bags, ready-to-wear, and accessories showcasing Mikati’s optimistic lens...

Fashion |In Pictures

Fendi unveils collaboration with Fragment and Pokémon

Italian fashion brand Fendi has unveiled a collaboration with Hiroshi Fujiwara’s streetwear label Fragment and game franchise Pokémon to celebrate the upcoming Year of the Dragon. The playful Fendi x Frgmt x Pokémon collection transforms bags, T-shirts, hoodies and silk pyjamas for men and women with dragon-type Pokémon, including ‘Dragonair,’ ‘...

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Retail|In Pictures

Harrods partners with LabelHood to celebrate The Year of the Rabbit

Luxury department store Harrods has opened a pop-up with LabelHood, a fashion community in Shanghai, China that nurtures emerging Chinese designers. The pop-up, open until January 5, is to celebrate The Year of the Rabbit this Lunar New Year and features a curation of “covetable products” from LabelHood’s own label alongside emerging designers...

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Business

Luxury's rebound in China may take a little longer

At the World Economic Forum in Davos China made an impassioned speech that it had re-opened for business after nearly three years of border closures. But as the country aims to shrug off the pandemic years it was cut off from the world, fashion businesses have already felt the effects. Burberry on Wednesday said its sales in China plunged 23...

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Fashion

Year of the Rabbit: 7 Brands hopping on Lunar New Year celebrations

The Year of the Rabbit is upon us, a year that the Chinese zodiac has defined to be filled with luck, optimism and wit as we come into the new Lunar New Year on January 22. To celebrate such an occasion, a range of brands have unveiled a series of campaigns and collections that look to encapsulate this year’s theme, through the use of plenty of...

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Fashion |In Pictures

Burberry reimagines monogram with rabbit ears for Lunar New Year

Burberry has unveiled its Year of the Rabbit 2023 collection featuring the Thomas Burberry Monogram playfully reimagined with rabbit ears to celebrate Lunar New Year. The bunny Thomas Burberry Monogram is adorned on womenswear, menswear and childrenswear, as well as the luxury label’s signature Lola bag, accessories, cashmere and silk scarves....

Fashion |In Pictures

Mulberry celebrates the Year of the Rabbit with Miffy

British heritage brand Mulberry has unveiled a limited-edition capsule collection with beloved bunny Miffy to celebrate the Year of the Rabbit for Lunar New Year. The Mulberry x Miffy collection sees the Dutch bunny appearing on a series of bags and accessories, including keyrings, travel and tech accessories, as well as small leather goods and...