O'Neill news and archive

O’Neill and London College of Fashion challenge the new generation of designers to give a second life to pre-owned garments

The Northern Californian surf brand O’Neill has teamed up with students from the BA (Hons) Fashion Sportswear program at London College of Fashion (LCF) for a project focused on giving second life to pre-owned garments and pre-used surf products. O'Neill invited LCF students to experiment with fabrics and materials reflecting O'Neill's heritage...

Fashion

Discover the O’Neill SS22 collection

O’Neill, the original California surf, snow and lifestyle brand, was founded over 60 years ago when a man named Jack O’Neill took his unstoppable passion for surfing and invented the wetsuit because he just wanted to surf longer. The O’Neill way of life is simple. We work collaboratively and without judgement. Supporting and encouraging others...

FashionPress Release

O’Neill FW21 Collection

O’Neill is surf, O’Neill is Snow, O’Neill is active, O’Neill is casual. O’Neill has you covered whether you’re active on the waves, enjoying the outdoors, tripping around your city, chilling at home or supporting our planet. Wherever your playground, whatever your movement, we want you to Make Your Move. The words move and movement can be a...

FashionPress Release

Hit the slopes & the streets with O'Neill

From the highest peaks to everyday streets, O’Neill continues to make snow style work on and off the slopes. Revolutionary designs blend both fashion and functionality, featuring innovations like Gore-Tex materials and Firewall Magma. Highlighted by bright colours, these styles are perfect to pack for a ski or snowboard trip, as well for a...

Fashion Featured

Down with the plastic soup: fashion brands using recycled plastics

Last week, on the opening day of London Fashion Week, the network of nonprofit organizations Friends of the Earth urged fashion companies to do more to tackle plastic pollution, as the fashion industry is "a significant contribution" to the problem. Luckily, some brands are already manufacturing clothing, shoes and apparel from plastic waste....

Fashion |EXCLUSIVE Featured

Denim board shorts: O’Neill & ISKO 'suffer from pioneer syndrome’

Amsterdam - Up until recently, the combination of denim and the ocean was impossible to imagine. No one in their right mind would go swimming in a pair of denim jeans (unless they are looking to break-in a pair of virgin jeans) as once they become wet, they become extremely heavy and stiff and take hours to dry. “Surfers love denim, but we could...

Fashion

O'Neill x Hello Kitty launches for summer 2018

Surf and lifestyle brand O’Neill has teamed up with Hello Kitty to launch a girls summer collection, featuring swimwear, apparel and accessories. The summer collection, inspired by vintage aloha features girl's swimwear, cover-ups, graphic T-shirts, tank tops and beach accessories, including a baseball cap and a pink bucket hat, all of which...

Fashion

O'Neill launches Jack's Memorial T-shirt

O’Neill, the global surf, snow and lifestyle brand have launched a t-shirt campaign to raise funds for O’Neill Sea Odyssey. ‘Jack’s Memorial’ unisex t-shirts, in white, black and grey were released in conjunction with a worldwide ceremony to celebrate brand’s founder, Jack O’Neill, and honour his legacy. On July 9, surfers around the world in...

People

Cynthia Vincent teams up with O’Neill

London - Surfwear brand O’Neill is adding to its designer collaborations with a new collection with Cynthia Vincent using her tribal and floral prints on wetsuits and swimwear. The collaboration follows the success of its collection with Anna Sui, which rolled out a couple of weeks ago, and is already seeing high turnover of pieces including a...

Design

Anna Sui teaming up with O'Neill

American fashion designer Anna Sui is teaming up with surfwear and lifestyle brand O’Neill on a retro-inspired16-piece collection. Launching in the US in April 2015, the collection will include bikinis, dresses, bell-bottoms, and footwear, inspired by the bohemians of Laurel Canyon from the ‘60s and’ 70s and will feature Sui's signature...

Design

O'Neill launches new international website

Californian-based surf wear and lifestyle brand O'Neill has launched a new website, which aims to establish the label as the "most progressive, distinctive and authentic brand in surf and snow," and offers its visitors a seamless store experience. The new online site gives its users the freedom to become part of the O'Neill brand and enables...

Design

O’Neill opens first store in Hong Kong

US surf- and snowboardwear company O’Neill has opened its first store in Hong Kong. The 1,800 square feet flagship store is located in multibrand fashion store LCX on the third floor of Harbour City Mall in Tsim Sha Tsui in southern Kowloon. The flagship store has been designed in white, woody and natural tones and is supposed to make visitors...