Articles by Guest Contributor
Exiting the clothing industry as an investor: Is this the right path to sustainability?
loading... - Business | Opinion
Last week, ASN Impact Investors, the asset manager of Netherlands-based ASN Bank, announced that it sold all its stakes in clothing companies. This step was taken because major fashion brands such as H&M, Zara and Asics are not making sufficient progress in the area of sustainability. While this may seem like a bold decision at first glance, it...
Fashion AI: Cutting through the fabric of falsity
loading... - Business | Opinion
Spanish fast fashion giant Mango released its new ‘Mango Teen’ advertising campaign last month to much fanfare. At first glance, the advert – featuring a model wearing a colourful cropped top, posed against a desert backdrop – is similar to a plethora of other summer campaigns aimed at teenage girls. But upon closer scrutiny, something else...
It’s time for Bangladesh to look forwards with our fashion partners
loading... - Business Press Release
Prime Minister of Bangladesh Sheikh Hasina has resigned following weeks of intense protests across the country. At the time of writing, Army Chief General Walker-Uz-Zaman has just addressed the nation. Most importantly, he has withdrawn the nationwide curfew. I believe he will reunite Bangladesh and that our country is now ready to put the...
Whistle stop tour of IP: What is it and what do you need to know?
loading... - Fashion
Intellectual Property (IP) Rights are vital for any designer/brand, no matter how big or small – but what are they and what do you need to know about them? This is a whistle stop tour of the main IP Rights in the UK and EU that you need to know about and why. Written by Emma Day (IA trainee) and Harriet Berridge (IA director and fashion lead),...
Forever chemicals on the EU agenda: Key insights for the fashion industry on upcoming PFAS restrictions
loading... - Business
Brussels - According to a 2024 study by Dr. Harrad, professor of environmental chemistry at University of Birmingham, PFAS can enter the skin’s fluids (like sweat and oils) by environmental media transmission (such as indoor dust), where they can then be absorbed via the skin and enter the bloodstream. With its upcoming legislative initiatives,...
Can sustainable fashion marketing truly hit the mark of accuracy?
loading... - Business
The regulations in the textile industry are approaching like a dark cloud announcing an impending storm. However, many professionals in the sector are unsure about how, when, and through what means they will need to start addressing the requirements that European authorities are primarily emphasizing to improve transparency in the industry....
Lecturer’s address: ‘The fashion industry needs to reinvent itself', what role can AMFI play in this?
loading... - Fashion
The environmentally polluting fashion industry urgently needs to 'reinvent' itself. That is what José Teunissen, programme director at the Amsterdam Fashion Institute (AMFI), argued in her lecturer's address on Tuesday. How can her own education contribute to making the industry greener? “The Chinese online clothing company Shein burns 1 billion...
Case law: How protected is a brand in the metaverse?
loading... - Business
In a rapidly digitising world, protecting brands is becoming increasingly complex and essential, even alongside the rise of the metaverse. With the evolution of technologies such as virtual reality (VR), the metaverse is becoming a new arena in which companies need to establish and protect their brand identity. What exactly is the metaverse and...
Is there still music in fashion?
loading... - Fashion | Opinion
Fashion and music have been inextricably linked for centuries. A duet with many mutual benefits. While a music festival is graced with beautifully sparkling outfits, those same outfits are in the spotlight of musical beats. These days, however, you hear less and less music in fashion stores. Such a development is a shame, because music is a...
Technology in Physical Retail: Enhancing Experience, Not Replacing It
loading... - Retail
In an age where digital innovation permeates every aspect of our lives, the future of physical retail has certainly been a subject of much discussion in recent years, with many retail experts predicting a complete shift towards fully immersive digital worlds. However, the reality has been quite different. Instead of being replaced, physical...