Articles by FashionUnited Media
FashionUnited Media content is created by in-house editors in close collaboration with valued partners. Together, they transform brand narratives into engaging, informative stories tailored to the FashionUnited audience. From in-depth CEO interviews to collection spotlights and talent announcements, FashionUnited Media adds editorial value to Partner Content through thoughtful storytelling and industry relevance.
From mentors to brand strategy: NZA sales director Wilberd van Doorn on inspiration and growth
Margins are under pressure and consumer behaviour is changing faster than ever. Brands are being forced to make more conscious, strategic and consistent choices. While many players in the fashion industry are searching for stability, NZA New Zealand Auckland has demonstrated remarkably stable growth for years in both retail and wholesale. One of...
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Interloop: Supply chain truth begins in the cotton field
During the GS1 - WAIR 24h Circular Fashion Journey, Pascal Betten, managing director of Interloop Europe, presented an in-depth vision on supply chain transparency. The Pakistani textile giant produces nearly one billion pairs of socks annually for retailers like Nike, Adidas and H&M. The company emphasised that a reliable Digital Product...
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Digital transformation required for new collaboration models
The fashion industry faces a fundamental revision of the relationship between brands and retailers in 2026. Nico Wartenbergh, former CTO of de Bijenkorf and Rituals, states that the traditional purchasing model has become unsustainable. In his presentation during the GS1 - WAIR 24h Circular Fashion Journey, Wartenbergh highlights the need for a...
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Bleckmann leverages recovery value as a driver for circular fashion
During the recent GS1 - WAIR 24h Circular Fashion Journey, Hans Robben, programme manager of circular solutions at Bleckmann, presented a pragmatic vision for circularity. The logistics service provider, which has been in business for over 160 years, is transforming from a linear 'box-mover' to a crucial partner in the circular chain. Robben...
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Building the future together: Insights from New Balance’s Global Town Hall 2026
Strategy, culture and innovation converged at New Balance’s latest Global Town Hall. Bringing together more than 1,400 associates at The TRACK at New Balance and thousands more via 19 global watch parties, the annual gathering served both as a performance review and a forward-looking blueprint. For the independent sportswear label, the message...
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Yours Clothing: Where every body belongs and every career can thrive
Fashion should fit you, not the other way around. That’s the philosophy that has driven Yours Clothing since Andrew Killingsworth started out on a market stall in 1994. His goal was simple: deliver on-trend, affordable fashion that genuinely fits women of every size. Today, that mission powers a fast-growing omnichannel brand with 100 UK stores,...
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Retail: Elevate Your Sock Assortment with the Quality of MarcMarcs
In a retail climate shaped by unpredictability and shifting consumer habits, MarcMarcs offers something increasingly rare: stability. The Dutch legwear brand has built its name on timeless design, everyday luxury, and consistent product quality, a combination that appeals to both fashion-forward consumers and commercially savvy retailers. From...
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Boris Schalker appointed as COO at A fish named Fred
Dutch menswear brand A fish named Fred has appointed Boris Schalker as chief operating officer (COO). The 22-year-old Schalker, son of founder Rob Schalker, has officially joined the operational management of the family business. This appointment marks the arrival of the second generation to the board of the colourful fashion brand. From shop...
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Denim trends 2026: Darker tones, refined cuts and seasonal balance
Across runways, retail assortments and high-street movements, denim’s role continues to expand well beyond the classic five-pocket jean. For 2026, it increasingly anchors elevated ensembles, coordinated sets and thoughtfully composed seasonal wardrobes. From deeper washes to sculpted silhouettes, these are some of the key denim signals shaping...
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Julian Dunkerton, CEO of Superdry, outlines future steps: From the relaunch of Bench to the new Superdry & Co. Collection
Superdry returned to Pitti Uomo in Florence, the trade fair that concluded on January 16, for the second consecutive season, following the brand's successful relaunch and return to profitability. At the Fortezza da Basso, the company presented the new Superdry & Co. Autumn/Winter collection. There are numerous updates both stylistically—...
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