24S news and archive

24S presents “Parisian Playground” in collaboration with LVMH Prize winners

Luxury fashion e-commerce platform 24S is continuing its collaboration with the prestigious LVMH Prize for the sixth consecutive year, commemorating the emergence of new designer talent through an exclusive capsule collection. Unveiled in May, the collection is a testament to the creative prowess of the three winners from the 2023 edition:...

Fashion Featured

24S and Tokyo James unveil exclusive capsule collection

French multi-brand retailer 24S has tapped Tokyo James for an exclusive capsule inspired by the designer’s love for Paris. Aptly titled “Paris”, the 2022 LVMH Prize finalist set out to reimagine five existing jackets from his eponymous label as an ode to the city. “When we think of Paris we see fairy tales and fantasy,” said James. “I wanted to...

Fashion |In Pictures

24S.com launches capsules with Ashlynn Park and Conner Ives

24S.com, the LVMH-owned, Parisian online shopping destination, has launched exclusive capsule collections with LVMH Prize finalists Ashlynn Park and Conner Ives. The platform gave both designers “free rein” to create a collection filled with Parisian-inspired pieces with a contemporary twist for spring/summer. Image: 24S.com; Ashlyn x 24S.com...

Fashion

24S launches genderless capsule collection by Charlotte Chesnais

Online shopping site 24S has launched a genderless capsule collection, designed by Charlotte Chesnais. Chesnais, who is a jewellery designer, has created ten pieces made exclusively at French ateliers. The collection retains the designer’s “signature minimalist and sculptural lines with an intimate sense of contemporary style.” Included in the...

Fashion Partner Content

A wardrobe fit for a new era

While society is returning to normal, our wardrobes are not. The past year has left its mark on fashion, perhaps permanently. Below, FashionUnited takes a look at the most current trends and ways for dressing to mark a new era. Relaxed workwear Due to the comfort we are still used to from the past year, there has been a shift in tailoring,...

Fashion Featured

SS21-round-up: How buyers place their orders

Buying for SS21 is in full swing but things are different from usual this season. From delayed and scaled-down collections to the digital ordering process - what informs the planning and budget of fashion buyers from Zurich to Paris? Buyers adjust their planning "This season is very special and we see several strategies adopted by brands: a...

RetailFeatured

Post-Covid: How are retailers adapting their purchase planning?

Drop-off delays, cancellations of trade fairs, postponed collections, the question of purchasing planning is at the heart of the disruptions brought about by the crisis. Added to this is the digital transformation - that of fashion weeks but also of showrooms and trade shows - to which fashion professionals are still trying to acclimatise. To...

Fashion

24S to introduce menswear

LVMH group luxury multi-brand retail e-commerce site 24S will be launching a menswear selection this fall. The selection will feature top luxury brands including Balenciaga, Off-White, Acne, and LVMH-owned brands Dior and Celine, who will be doing exclusive pieces for 24S. “Introducing menswear has been part of our strategic plan ever since we...

Business

Looking to accelerate international expansion, 24 Sèvres changes its name to 24S

LVMH-owned luxury marketplace 24 Sèvres has renamed itself 24S to capitalize on the strong international growth it’s been seeing in recent times. Additionally, its website, now redirected to 24S.com, will soon be available in more languages thanks to new staff members hired in New York, Miami and Hong Kong. “We have seen tremendous organic...