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Lacoste unveils Daniil Medvedev's signature logo

French fashion and sportswear label Lacoste has unveiled a new signature logo for tennis star and ambassador Daniil Medvedev. The logo was launched in celebration of the Russian tennis player’s first Grand Slam victory in 2021 and a world number 1 ranking last season and has been designed to characterise Medvedev’s personality on and off the...

17 Jan 2023

Fashion

On releases new Roger Federer trainers for the Laver Cup

Sportswear brand On have launched a special edition trainer, co-created with Roger Federer, to mark the tennis legend’s last match of his career and the Laver Cup taking place in London. The Roger Advantage LC22 trainer is a contemporary, pared-down, tennis-inspired shoe that has clean lines, minimal stitching and is made from ultra-smooth matt...

22 Sept 2022

Fashion |In Pictures

Serena Williams wears diamond-encrusted Nike look for US Open

Tennis legend Serena Williams, who is saying a farewell to the sport at this year’s US Open in New York, is wearing a diamond-encrusted Nike look inspired by figure skating. Williams, known for her bold tennis apparel on the court, won her first round US Open match wearing a diamond-encrusted look made by her sponsor Nike. Image: Nike In a...

30 Aug 2022

Fashion

Brandon Maxwell guest designs Fila tennis collection

Fila has tapped Brandon Maxwell as its guest designer for a new women’s tennis collection, marking the designer’s first foray into tennis apparel. Fila by Brandon Maxwell brings together the sportswear brand’s Italian heritage with Maxwell’s American design values. The 21-piece range, which will become available from August 29, incorporates both...

29 Aug 2022

Fashion |In Pictures Featured

Rothy’s launches first tennis line made with Evian water bottles

Sustainable accessories brand Rothy’s has unveiled its first, limited-edition, tennis-inspired capsule collection made with repurposed Evian water bottles collected during the US Open Tennis tournament last year. The partnership between Evian and Rothy’s was launched in September 2021 to keep plastic waste from Evian’s water bottles in the...

23 Aug 2022

Fashion |In Pictures Featured

Ralph Lauren unveils uniforms for US Open

Ralph Lauren has unveiled its official on-court uniforms and a retail commemorative apparel and accessories collection for the US Open Tennis Championships taking place from August 29 to September 11 in New York. This marks Ralph Lauren’s 17th year as the official outfitter of the tennis tournament and the fashion brand will provide uniforms for...

16 Aug 2022

Fashion |In Pictures Featured

Adidas and Thebe Magugu launch tennis collection

Adidas has teamed up with South African designer Thebe Magugu to create a new tennis performance collection, which will be worn by professional players including Felix Auger Aliassime, Daria Kasatkina, and Stefanos Tsitsipas. The Adidas x Thebe Magugu tennis collection has been designed to celebrate “culture, heritage and inclusivity” and adds...

15 Aug 2022

Fashion

Wimbledon reports an uplift in retail sales from the US

With the Wimbledon tennis championships in full swing, the All England Lawn Tennis Club have reported that its 2022 tennis-inspired athleisurewear collection is already outperforming previous years, particularly in the US market. The 2022 Wimbledon collection features performance wear and lifestyle wear and has seen a 187 percent uplift in...

7 Jul 2022

Fashion |In Pictures Featured

Polo Ralph Lauren unveils 2022 Wimbledon uniforms

Polo Ralph Lauren, which has been dressing Wimbledon’s on-court officials including chair umpires, line umpires, ball boys and girls for the past 17 years, has unveiled the 2022 uniforms. For this year’s tennis tournament, which runs from June 27 to July 10, Polo Ralph Lauren has combined the brand's heritage with modern fabrications and...

24 Jun 2022

Fashion |In Pictures

AMC and Andy Murray unveil Wimbledon collection

AMC, the tennis apparel label from Andy Murray and Castore, the sportswear brand he has a stake in, has unveiled a new performance-focused ‘Championship Collection,’ ahead of this year’s Wimbledon. The AMC Championship Collection features the brand’s latest premium range of training gear, alongside the kit that Murray will wear throughout the...

23 Jun 2022

Fashion

Wimbledon launches new fashion collection

The All England Lawn Tennis Club (AELTC), which hosts the tennis championships Wimbledon, has unveiled its latest collection of tennis-inspired athleisurewear. The 2022 Wimbledon collection, available at shop.wimbledon.com, is split between performance wear and lifestyle wear and includes polo shirts, training tops, tennis skirts, and bomber...

8 Jun 2022

CultureFeatured

Design Museum to celebrate Fred Perry with a free exhibition

The Design Museum is to host a free exhibition in June celebrating 70 years of the Fred Perry polo shirt and the legacy of one of Britain’s most enduring sportswear brands. ‘Fred Perry: A British Icon’ is a collaboration between the brand and the museum and will invite visitors to explore the company’s beginnings in 1950s Britain and get to know...

30 May 2022